Outdoor Recreation Company of America (ORCA) announces the appointment of Ashleigh Walker as vice president of marketing.  ORCA manufactures coolers, dry bags and other outdoor related products.

“Walker's creative and innovative personality will be a great compliment to ORCA's already forward thinking outlook as an industry leader in the outdoor world,” said owner Jim Ford.

Walker will be responsible for handling all social media outlets, advertising opportunities, pro staff arrangements and brand development for the company.