Omeals, an outdoor food brand, partnered with Big Rock Sports, a North American outdoor sporting goods distributor. Big Rock Sports will bring Omeals’ full line to outdoor retailers across North America beginning in January 2017.

“Big Rock Sports strives to introduce innovative new products to our customers and Omeals in another perfect example. We are very excited to be partnering with an outdoor food brand that offers tasty and lightweight meals that are nutritionally balanced, making them ideal for anyone who enjoys the outdoors,” said Bob Hunter, vice president of merchandising at Big Rock Sports.

“We strive to create the best experience possible across all aspects of our brand, from the shelf to the great outdoors. Big Rock Sports matches our enthusiasm for quality and innovation and is known for their premier service within the outdoor industry. We are thrilled to be working with the dedicated team of experts at Big Rock Sports,” said Omeals Founder Saul Mishkin.

Photo courtesy Omeals