SHOT Show University is nearly sold out and seating is limited at Market Research seminars.
 
With the 2015 SHOT Show just five weeks away, the SHOT Show University, sponsored by Smith & Wesson, Celerant Technology, iTech Digital and Joseph Chiarello & Co., Inc., is close to capacity.

 “This year’s University has perhaps the best lineup of guest speakers weve ever had for this event, with experts covering topics ranging from compliance and ATF inspection ins and outs to content marketing on the web, how your store can stand out from the crowd, cash flow management practices that raise your bottom line, and the newest on security and loss prevention,” said Patrick Shay, NSSF Director, Retail Development.  “There is literally something for every firearms retailer.”

To learn more about SSU and its many sessions visit www.nssf.org or click here
 
NSSF is also offering two “Market Research 101” seminars during the 2015 SHOT Show and space is limited.

Industry research professionals Jim Curcuruto of NSSF and Rob Southwick and Nancy Bacon of Southwick Associates will cover important industry indicators such as NICS, excise taxes, firearms production, imports and exports and hunting license sales.

An overview of NSSF research on first-time gun buyers, women gun owners and understanding diversity in hunting and the shooting sports, as well as current consumer sentiment, buying trends and demographics. will provide attendees the information they need to make better informed business decisions in 2015.

In addition, each attendee will receive a flash drive filled with current research reports. Seating is limited and registration is required. Seminars are located above the show floor in the Venetian on Monday, Jan. 19, from 4-5:30 p.m. and Thursday, Jan. 22, from 3:30-4:30 p.m. Registration fees are $50 for NSSF members and $100 for non-members.

To learn more visit www.nssf.org or register here.