Rush Soccer announced a new global partnership with Nike. Through the partnership, Nike and Rush Soccer will collaborate to support player development, club growth, coaching education, and youth participation initiatives throughout Rush’s global network.
Nike served as Rush Soccer’s first major footwear and apparel partner during the organization’s early years. Founded in 1997 in Colorado, Rush Soccer claims to be the world’s “largest youth soccer organization,” supporting over 60,000 players across 40 countries.
“When you think about the brands that have shaped soccer around the world, Nike is at the top of that list,” said Justin Miller, CEO of Rush Soccer. “This partnership represents much more than a business agreement. Nike was there during the early days of Rush Soccer, and together we’re writing the next chapter at a time when soccer’s future has never been brighter. We have an incredible opportunity to inspire more young players than ever before.”
“At Nike, we believe that the future of soccer truly lives with the next generation of athletes,” said Nuno Silva, VP/GM, Nike Soccer North America, “This new partnership gives us the opportunity to match the best of Nike Soccer innovation with Rush Soccer’s commitment to player development, coaching and growth of the sport – all in service of our shared vision to support youth athletes across every dimension of play.”
Image courtesy Rush Soccer
