Nike appointed Bert Hoyt as Vice President and General Manager of
Global Football (soccer). Hoyt reports to Trevor Edwards, Nike's Vice
President of Global Brand and Category Management. Hoyt brings to the
role close to 20 years of key sporting goods footwear and apparel
global experience, including almost a decade at Nike.

Most
recently, Hoyt was Vice President and General Manager of the Nike
German Alpine Region, which includes Germany, Austria, Switzerland and
Slovenia. He led this team to exceptional growth within the region
where football is a key consumer category.

“Bert is taking the
reins of a very strong football business with incredible depth and
momentum,” Edwards said. “He brings tremendous global experience and a
complete understanding of the game of football. We look forward to his
leadership as we continue to drive energy, create premium performance
product and provide rich consumer experiences in football worldwide.”

From
2003 to 2005, Hoyt served as Nike's Vice President of Commerce in
Europe, Middle East and Africa (EMEA), Nike's second largest region in
the world. In this role, Hoyt led all Nike sales and retail operations,
re-energizing the business and driving revenue growth. Under his
leadership, he realigned the sales team, elevated its retail
presentation, and successfully opened numerous franchise and concept
stores. Since joining Nike in 1998, Bert has held numerous senior
positions in EMEA's equipment divisions, marketing and sales.

Hoyt
succeeds Joaquin Hidalgo, who has been leading Nike's global football
business for the past year in addition to his role as Vice President,
Global Marketing for the Nike brand. As Vice President, Global
Marketing, Hidalgo will focus full-time on driving Nike's marketing
efforts around the world. Under Hidalgo's leadership, Nike football
continued building energy and momentum worldwide with successful
launches of innovative products such as the revolutionary new Total 90
Laser football boot and the “Put It Where You Want It” campaign. The
T90 offers a bigger sweet spot, enhanced ball control and accuracy. The
boot has been widely embraced by players such as Wayne Rooney, Fabio
Cannavaro and Fernando Torres.

Since the early 1990s, Nike has
grown its football revenues from about $40 million to approximately
$1.5 billion and established global brand leadership in the sport.
Football is one of six core categories expected to drive 75 percent of
Nike's targeted growth by fiscal 2011.