NexCen Brands, Inc., the parent of The Athlete's Foot, announced that its President and CEO, Robert W. D'Loren, has been appointed to the board of directors for the Achilles Track Club (ATC), which seeks to enable people with all types of disabilities to participate in mainstream athletics, to promote personal achievement, enhanced self esteem, and the lowering of barriers between people. NexCen Brands, Inc. has also committed to donating $250,000 over the next five years to the ATC as one of its established charity partners.


The ATC is an international, nonprofit organization that provides support, training, and technical expertise to runners at all levels.

“I am honored to partner with the Achilles Track Club and Dick Traum, who personifies determination and inspires all humans to accomplish more,” said Robert W. D'Loren, President and CEO of NexCen Brands, Inc. “The Athlete's Foot brand created and implemented programming that has supported the ATC, and we look forward to finding ways that our many brands can benefit the club's more than 3,000 members around the globe.”


Dick Traum, Chief Executive Officer of the Achilles Track Club, added: “Bob D'Loren enjoys our sport of running and loves activities involving achievement because he knows that effort and coaching can inspire great things. The Athlete's Foot is a perfect companion for our group and our athletes, and Bob is an excellent addition to our board of directors.”


NeNexCen also owns Bill Blass, Great American Cookies, MaggieMoo's, Marble Slab Creamery, Pretzel Time, Pretzelmaker, Shoebox New York and Waverly.


The ATC (http://www.achillestrackclub.org/) was established by Dr. Dick Traum, Ph.D. in 1983 to encourage disabled people to participate in long-distance running with the general public. Dick is its current president, an above the knee amputee marathoner.