Naturalizer, a division of Brown Shoe Company, Inc., kicked off its semi-annual Friends of Naturalizer campaign to benefit Dress for Success Worldwide, an international not-for-profit organization offering services designed to promote the economic independence of disadvantaged women.

From September 29 to October 2, 2011, Naturalizer will donate $1 U.S. to Dress for Success Worldwide for every shoe or handbag purchase made in a Naturalizer store, on naturalizer.com or naturalizer.ca – up to $20,000 U.S.

Launched in 2009, the Friends of Naturalizer program takes place each spring and fall as part of the brand's mission to help women feel good by providing them with an opportunity to give back by shopping.