M. J. Soffe, LLC announced that Ron Wagenseil joined the company as executive vice president of sales. Wagenseil comes to Soffe with over 25 years of successful leadership in
the branded and licensed apparel industry. His former branded apparel
business associations include Nike, Disney, Reebok, and Lee Jeans.

During his tenure with these companies, Mr. Wagenseil successfully
provided multi-functional direction to US and global sales and
marketing, strategic business planning, product creation and finance.

Wagenseil will manage all of the company’s four sales divisions: sporting goods, retail, military and college bookstores.

Ken Spires, president of M. J. Soffe, commented, “We are excited that Ron made the decision to join our executive management team, bringing a wealth of apparel and related experience to Soffe. Ron will be instrumental in spurring Soffe’s future growth, as we continue to develop our brands and grow our apparel market base.”