Macy’s, Inc. reported total sales of $1.8 billion for the four weeks ended August 25, an increase of 5.7 percent compared with total sales of $1.7 billion in the four weeks ended August 27, 2011. On a same-store basis, Macy’s, Inc. sales were up 5.1 percent in August 2012 as compared to August 2011.

“Sales exceeded our expectations in August, and the strength was broad-based across merchandise categories, geographies and channels. I am particularly pleased with our back-to-school results in the Millennial customer categories and our improved performance in feminine apparel. Men’s apparel, home furnishings, beauty products, women’s shoes and handbags continue to perform well. Our fall season is off to a healthy start. Customers continue to respond to the new receipts of fashion merchandise across the store. At Macy’s Herald Square flagship store in New York City, our customers are enthusiastic about the first phase of the world’s largest women’s shoe department on the second floor and the newly remodeled fine jewelry environment on the first floor. Additional areas of the remodeled first and second floors will be reopened prior to Thanksgiving,” said Terry J. Lundgren, chairman, president and chief executive officer of Macy’s, Inc.

“Across the company, we are continuing to plow new ground in implementation of our core strategies – My Macy’s merchandise localization; Omnichannel integration of stores, online and mobile; and enhanced customer engagement through MAGIC Selling. We believe these improvements have enabled Macy’s, Inc. to continue to grow sales and capture market share, and position us to better serve customers in the upcoming holiday season.”

For the year to date, Macy’s, Inc.’s sales totaled $14.073 billion, up 3.9 percent from total sales of $13.542 billion in the first 30 weeks of 2011. On a same-store basis, Macy’s, Inc.’s year-to-date sales were up 3.8 percent.

Online sales (macys.com and bloomingdales.com combined) were up 37.4 percent in August and 35.2 percent year-to-date in 2012 compared to 2011. Online sales are included in the same-store sales calculation for Macy’s, Inc.