Lululemon Athletica plans to open its first store in Poland in partnership with franchisee Arion Retail Group. The location, scheduled to open in Warsaw on March 13, will mark Lululemon’s 100th location in the Europe, Middle East and Africa (EMEA) region.
The planned opening follows the brand’s announcement last year to expand its international presence in 2026 with six new market entries, a record number for the brand in a single year, through its franchise partnership model. In addition to Poland, planned market entries this year include Hungary, Romania, Greece, India, and Austria.
Since the first Lululemon store in the EMEA opened in London’s Covent Garden in 2014, the company has grown its physical footprint across the region, with stores in 19 markets under a blend of company- and franchise-operated locations. Earlier this month, Lululemon opened its latest company-operated store in London’s High Street Kensington, its 13th location in the city.
“As we continue to see strong demand for Lululemon across the region, we’re thrilled to grow our physical presence in Europe with the opening of the 100th store in EMEA, and first location in Poland, nearly 12 years after opening our first store in the region,” said Sarah Clark, senior vice president, EMEA, Lululemon. “We continue to see significant opportunity within EMEA as we scale our international business. With this new store, we look forward to new guests across the region being able to experience our high-performance and high-style products, alongside our community-led experiences rooted in movement and wellbeing.”
Image courtesy Lululemon Athletica
