Leki, the maker of trekking poles and other outdoor gear, announced the appointment of two new sales reps to cover the Alpine line — CK Sales in New England and Adventure Marketing Group (AMG) in the Southeast, effective immediately.
Reporting to Leki USA’s Sales Director, Scott Park, CK Sales and AMG will be driving the brand’s growth and expansion in these two strategic territories.
“Both CK Sales and AMG teams bring significant depth of experience and coverage to the New England and Southeast territories of the U.S. market. They are all veterans of the industry and bring with them a rich collection of skills and experiences to our retail partners,” said Scott Park, national sales manager for Leki USA.”
Founded in 1995, CK Sales is a team of seasoned sales professionals with a passion for the snow and outdoor industry. In addition to Leki USA, CK Sales represents Smith Optics, Elan Skis, Blackstrap, Alpina, and Roxa Ski Boots.
“Our team is super excited to be working with such an iconic brand as Leki. The in-house team is amazing, and we look forward to continued success and growth in the New England territory,” said Chad Waters with CK Sales.
Led by CEO Tom Hammond, AMG, in addition to Leki USA, represents Artilect, Cascade Designs, Crazy Creek, Oboz Footwear, Sherpa Adventure Gear, and Western Mountaineering. AMG’s philosophy centers on prioritizing relationships and community building within the industry through strategic partnerships with brands that embody authenticity and purpose.
“After 14 successful years of working with Leki on the outdoor trekking business, we are incredibly happy to expand our partnership to include the alpine line to help grow that side of the business as well,” said Hammond.
Image courtesy Leki
