After four years of addressing operational efficiency issue, Kayser-Roth has completed an integration of its department/specialty store group with their food/drug/mass group. The company believes streamlining these functions will allow it to match or beat the value equation of any source of supply across the globe. The consolidated group has spurred a wave of re-organization within the executive structure of the company.

Julia Townsend has been promoted to Executive Vice President, General Manager of Kayser-Roth and will oversee the DS&S/FDMC classes of trade. Molly Mott has been named Vice President of Sales for the combined operation and Catrinel Popa will serve as Vice President of Merchandising & Design.

According to Kevin Toomey, President/CEO of Kayser-Roth Corporation, the strategy behind this reorganization is to leverage proven competencies in new product development and design, account relationships, as well as strong marketing expertise.

“This is only the beginning… With our company fully-integrated, we can now focus on continuing to create remarkable legwear products as well as expand the presence… into new product categories,” said Toomey.