Switzerland’s Intersport International Corporation GmbH has promoted Stephan Schwarz to the new role of chief strategic brands partnership officer (CSBPO) and added Schwarz to its executive team.
The CSBPO’s function is to accelerate decision-making, improve commercial collaboration, and strengthen support for national member organizations.
Schwarz has spent nearly three decades within the Intersport ecosystem, including leading Intersport Switzerland and working across product strategy, category management and strategic brand. His most recent role was general manager, Category Management.
Intersport said on LinkedIn, “With nearly 30 years at Intersport, Stephan brings deep expertise across Strategic Brands, Category Management and product strategy. In his extended role, he will contribute to accelerating decision-making, enhancing commercial excellence, and supporting our national organizations worldwide.
“This step reflects our ambition to build a stronger global organization while remaining trusted locally across our markets.”
Schwarz joins Intersport’s top executive management team that also includes CEO Tom Foley, CFO Christian Wille and CCO Pierre Irelli.
Images courtesy Intersport
