Inception Outdoors, a global resource for sourcing, distributing and fulfillment of fishing tackle and accessories, based in South Sioux City, NE, has announced a new partnership with outdoor rep group Sokol Associates.
This collaboration with Sokol Associates also reflects Inception Outdoors’ mission to enhance the growth and evolution of the fishing industry by “delivering unmatched support, products and expertise.”
With over 65 years of experience working in the outdoor industry, Sokol Associates has a team of 15 dedicated sales professionals working in today’s rapidly evolving marketplace. By joining forces with Sokol, Inception Outdoors noted in a media release that it “gains a trusted partner that shares its vision for supporting retailers and fueling industry growth.”
“At Inception Outdoors, we are very selective in choosing who represents our brands in the field,” said Mark Krambs (Inception Outdoors Marketing). “Sokol Associates’ industry experience and strong relationships with retailers make them the ideal partner to help us deliver more value to the fishing community.”
Image courtesy Inception Outdoors














