Imperial, together with its parent company, Paramount Apparel International, has acquired Winston Collection, LLC, a golf accessories brand headquartered in Rochester Hills, Michigan. Imperial said it will continue to operate the business under the Winston Collection name. Winston’s existing management team and operations will reportedly remain in place.
Financial terms of the deal were not disclosed.
Founded in 2006, Winston Collection manufactures headcovers, towels and leather goods, primarily in the U.S., featuring custom logos, primarily serving the green-grass golf market. The brand has built its business on low minimums, rapid turnaround and a high level of customer service.
“We’re elated to welcome Winston to the Imperial family,” said Jeremy Davis, CEO, Imperial. “Winston’s legacy of craftsmanship and dedication to service perfectly aligns with our go-to-market approach and pursuit of excellence. This acquisition marks an exciting leap forward in our mission to redefine what premium means in the golf industry — by delivering innovative, top-tier products with unmatched speed and a service experience that sets a new standard.”
The acquisition expands Imperial’s growing portfolio while strengthening its presence in the green grass golf channel, pairing Winston’s accessories with Imperial’s operational scale, innovation and global reach.
“We’re thrilled to join forces with Imperial. This acquisition is a major milestone, giving us access to Imperial’s resources, innovation, and global reach within the golf industry. As we grow, our commitment to delivering exceptional, personalized service will remain unchanged. This partnership creates exciting new opportunities, and we’re confident that together, we’ll enhance the experience we offer to our customers worldwide,” said Andrew McDurmon, managing partner at Winston Collection.
Andy Renshaw, managing partner of Winston Collection, added, “When Andrew and I began our search for a partner in 2024, Imperial quickly emerged as the ideal choice. The alignment between our companies was clear driven by a mutual dedication to customer service, product innovation, and strong leadership. We are thrilled to join forces; together, we will deliver the premier customer experience in the green grass market.”
Imperial leadership echoed the enthusiasm around the strategic fit and future opportunities created by the acquisition.
“Imperial and Winston share a common philosophy—quality, innovation and customer-first service,” said David Shaffer, president of Imperial. “This partnership allows us to combine our strengths and deliver even greater value to our customers. We’re excited about the opportunities ahead as Winston joins our growing family of brands.”
This acquisition marks Imperial’s third strategic transaction in four years under CPC ownership, following the acquisitions of Pukka (2024) and J.T. Spencer (2022).
Image courtesy Winston Collection
