The fourth quarter of 2025 continued to see shuffling in the C-Suites as companies ramped their leadership teams for the year ahead. The quarter appeared to have more appointments for the chief commercial officer (CCO) role than in past quarters, as the number of “chiefs” continued to proliferate.
Columbia appointed new co-presidents, one with a familiar name, to create more focus on specific areas of the business, while Oofos reached back to a reliable leader in bringing another familiar industry name in as co-CEO to help the company focus its efforts and grow the business. Asics laid down its marker for continued energy in the North America market by appointing a COO for the NA business and building out its Commercial organization under new leadership. Puma made several VP and CXO appointments but also saw key senior team exits, and Reebok named a new CEO for Reebok Europe to run its new HQ in London. Nike, Inc. began removing layers of management in December to flatten the organization, with more direct reporting to CEO Elliott Hill. And Lululemon started to shuffle seats in the leadership ranks as CEO Calvin MacDonald announced plans to depart the company at the end of January. That move also led to a proxy fight over Board seats and CEO candidates, waged by founder Chip Wilson and an activist investor firm.
It was a busy quarter indeed.
Below are notable executive leadership changes reported by SGB Media for the fourth quarter of 2025. See bottom for links to recaps of all quarters for the year.
October 2025
- AAFA Promotes Nate Herman to EVP
For over two decades, Herman has contributed to AAFA’s work in trade advocacy, product safety and corporate social responsibility, helping shape policy and representing the industry before governments, NGOs and other stakeholders. - Airmar Appoints EMEA Managing Director
Airmar Technology Corporation, the maker of sensors and transducers used in the fishing industry, appointed Guillaume Martino as director of Marport Global Sales and Airmar Europe, Middle East, Africa (EMEA). - Airstream Promotes Bryan Melton to Chief Operating Officer
The manufacturer of recreational vehicles, announced that Bryan Melton has been appointed to the newly created position of chief operating officer, effective October 1. Josh Fonner was promoted to VP, president of Sales, a position previously held by Melton. - American Camp Association Appoints COO Henry DeHart as New CEO
Since 2018, DeHart has been the chief operating officer for the ACA, where he has supported the programs and services that ACA provides for the public, the field of camp, and ACA’s members. - Asics NA Makes Key Promotions, Realigns Commercial Organization
Asics North America announced several promotions, including naming Mike Dougherty as chief operating officer, based out of Asics’ Boston office, and a new structure for its commercial organization. Asics’ commercial organization will now be led by Kevin McHale and Jennifer Tarantino. McHale was promoted to VP of Run Specialty, E-commerce and Retail, and Tarantino to VP of Wholesale. - Authentic Appoints SVP, Head of Mexico
Authentic Brands Group appointed Victor Alvarino as senior vice president, head of Mexico. Most recently, he served as deputy general manager of Ralph Lauren Fragrances at L’Oréal Luxe in New York. - Authentic Appoints Former Nike and Jordan Brand Exec as SVP, Reebok
Authentic Brands Group appointed Daniel Schachne, who most recently served as general manager of Jordan Brand’s performance sport business in North America, as SVP of Reebok. - BibRave Promotes from Within and Makes New Client Account and Marketing Hires
BibRave, the marketing agency focused on fitness and lifestyle brands, announced several key promotions and two strategic hires. - Champro Appoints New Marketing and Operations Leaders
Champro appointed Shylo Farnsworth, formerly at Quality Bicycle Products and Nike, to the newly created position of VP of Marketing, and Amy Augustine, formerly at UScellular, as VP of Operations and Supply Chain Management. - Charles River Apparel Promotes Jason Lipsett to CEO, Hires VP of Sales
Representing the third generation of leadership at Charles River Apparel, Jason Lipsett assumes the CEO. The New England-based company also hired Lindsey Davis as VP of Sales and secured a licensing partnership with the NFL’s New England Patriots. - DSW Parent’s CFO to Depart
Designer Brands, Inc. announced that Jared Poff has decided to resign as EVP, chief financial officer and chief administrative officer to pursue a new professional opportunity, effective October 31. Mark Haley, the company’s SVP, controller and principal accounting officer, has been named interim principal financial officer, effective November 1. - Escalade’s President & CEO Resigns After Just Seven Months
Escalade, Inc. reported that Armin Boehm, the company’s president and CEO, has resigned after joining the firm in April. Patrick Griffin, VP of Corporate Development and Investor Relations, has been appointed interim president and CEO, effective immediately. - Fruit of the Loom Appoints SVP of Brands
Fruit of the Loom, Inc. announced that Scott Daley, formerly of Reebok, will join the company as SVP of Brands, effective November 3, overseeing brand strategy, execution and profitability for Fruit of the Loom, Vanity Fair Lingerie, Russell Athletic, and Jerzees in the U.S. and Canada, as well as global Spalding. - Fyzical Therapy & Balance Centers Appoints Chief Financial Officer
As CFO, Louis San Miguel will oversee finance, accounting, planning, and analytics functions, partnering with executive leadership to support clinic-level performance, franchisees and continued national expansion. Fyzical Therapy & Balance Centers has over 600 locations across 47 states. - HydraPak Names Industry Veteran as VP of Sales
Aaron Brown will lead Global Sales Strategy for HydraPak. Prior to joining the company, Brown served as the director of Sales at Under Armour, where he led its Outdoor Wholesale business in the U.S. and Canadian markets. - Ignite Fitness Holdings Promotes Joe Pepe, Jr. to CEO
The developer and operator of 134 Planet Fitness gyms has also appointed Pepe to the company’s Board of Directors. Ryan Berk, who has served as CEO since February 2022, is stepping down to pursue other opportunities. - Klutch Athletics Hires Nike Veteran as President and GM
Klutch Athletics, a brand founded by sports agent Rich Paul in partnership with New Balance, has hired long-time Nike executive Scott Munson as president and general manager. - Kontoor Brands Promotes Hegbom to Global Head of Helly Hansen
Kontoor Brands, Inc., the VF Corp. spin-off that is the parent of the Helly Hansen, Lee and Wrangler brands, has appointed Børre Hegbom as senior vice president and global head of Helly Hansen, effective immediately. - Next Level Apparel Appoints Nike Exec as CEO
The family-founded blank apparel specialist said Brett Bjorkman brings 30 years of experience in brand and wholesale, including roles at Nike, Boardriders, Augusta Sportswear, and, most recently, as COO at Next Level Apparel, which he joined in April 2024. - One Jeanswear Group Names Chris Waldeck as CEO
Chris Waldeck most recently served as president and co-COO of Kontoor Brands, the owner of Lee and Wrangler brands. Previously, he held senior roles at the Adidas Group, including leading Reebok North America and successfully turning around Reebok’s operations in South Korea. - Oofos Appoints Angel Martinez as Co-CEO
Oofos announced that Co-Founder Lou Panaccione and footwear industry veteran Angel Martinez will serve as co-chief executive officers. As Co-CEOs, Martinez will oversee brand, product creation, sales, and marketing. Panaccione will focus on product development, operations, supply chain, finance, and culture. - OtterBox Parent Taps Dane Howell as Chief Revenue Officer
Most recently, Howell served as the VP of Commercial in the Americas region for Dickies, a position he held for two years. - Planet Fitness Appoints General Counsel
Planet Fitness, Inc. appointed Sarah Powell as general counsel, effective November 17, reporting directly to company CEO Colleen Keating. Powell has over 25 years of experience in senior in-house counsel leadership roles. - PlayOn Sports Names New CEO
PlayOn Sports, the Atlanta, GA-based high school sports media company, appointed Perkins Miller as its CEO as part of a planned leadership transition. Founder David Rudolph, who led the company for 17 years, will remain in a senior leadership role overseeing video streaming and sports analytics. - Poshmark Appoints First Chief Product Officer
The fashion marketplace for new and used fashion, appointed Heather Friedland as its first chief product officer. With more than 20 years of product leadership experience, Friedland most recently served as chief product officer at Ancestry - Puma Appoints Maria Valdes as Chief Brand Officer; Reorganizes Marketing Functions
Effective immediately, Puma has reorganized its brand marketing with a new structure that includes product creation, innovation, go-to-market, and brand marketing, “to enable stronger, more consistent storytelling for its products.” As a result, Maria Valdes, previously Puma’s chief product officer, was named chief brand officer, overseeing the new organization at the management board level. - Puma Appoints VP of Global Retail
Puma has appointed industry veteran Ronald Reijmers as vice president of Global Retail, effective November 1. The company is also splitting its direct-to-consumer business into two dedicated focus areas: Global Retail and Global E-Commerce. New leadership will be announced in the coming weeks. - Puma Appoints VP of People and Organization
Thomas John will oversee Puma’s human resources strategy and organizational development, effective October 16, reporting directly to Puma CEO Arthur Hoeld. He replaces Dietmar Knoess, who decided to pursue new interests outside of the company. - Rapala VMC Names Travis Tuma Next President of U.S. Unit; Joins Global Management Team
Tuma joined Rapala VMC USA in 2006 as sales manager. He joined the U.S. senior leadership team in 2022 as VP of Sales. Prior to Rapala, Tuma served as general manager of Joe’s Sporting Goods for nearly 11 years. - Reebok Opens New Europe HQ in London; New Reebok Europe CEO Named
Marc Le Roux steps in as the new CEO of Reebok Europe, bringing decades of sneaker industry expertise and vision to the brand’s next chapter. He takes the helm from Interim CEO Steve Robaire, who will remain close to the Reebok Europe business in an advisory role to the GB Brands board. - Ruffwear Appoints New Brand President
The maker of performance gear for dogs, has announced that outdoor industry entrepreneur Rob Little will join the company as its new brand president. Little will succeed interim president Will Blount, who will stay on as an advisor during the transition. - Running USA Appoints Executive Director
Running USA appointed Shawn Sullivan as its new executive director. Sullivan will lead the trade association’s strategy, membership growth and year-round programming in service of event operators, vendors, brands, and industry partners nationwide. - Spain’s Sports Emotion Appoints Chief Commercial Officer
The Spain-based parent of the Fútbol Emotion, Basketball Emotion and Running Emotion chains appointed Alberto Martinez, formerly at Adidas, as chief commercial officer. - Sport Obermeyer Rounds Out Leadership Team with New Hires and Promotions
With these multiple appointments, Obermeyer said it now has a fully refreshed C-suite leadership team in place to guide the brand into its next era and mark an important step in building on the it’s legacy of innovation, community and mountain culture. - Super Retail Group Promotes BCF Managing Director Paul Bradshaw to Group Managing Director and CEO
Super Retail Group, the Australian parent of sports and outdoor banners Rebel Sport, BCF and Macpac, appointed Paul Bradshaw, current managing director of BCF, as group managing director and CEO, effective November 1. Michael Wassman was promoted to managing director, BCF. - TerraSafe Promotes CTO, Former Nike Materials and Manufacturing Innovation Director, to CEO
Dr. Julie Crowe Willoughby she served as chief scientific and commercialization officer at Circ, where she scaled its textile-to-textile recycling technology from lab to semi-commercial production. She previously led materials and manufacturing innovation at Nike, served as faculty at NC State’s Wilson College of Textiles, and held senior R&D roles at Dow Corning. - Toms Names Crocs Veteran Jessica Alsing as CEO
Most recently, Jessica Alsing served as chief digital officer for four years at Grendene Global Brands, the sandal manufacturer with brands including Melissa, Ipanema and Ryder. Previously, she spent 8 years at Crocs, where her last role was VP of International Digital Commerce. - Trik Fish Appoints VP of Sales and Marketing
The provider of fishing lines and leaders promoted Tyler Maring to VP of Sales and Marketing. Based in Clermont, FL, the company offers a range of monofilament, fluorocarbon and braided lines, as well as co-polymer lines and leaders. - United Wheels Appoints SVP, Finance and Treasury
United Wheels, the parent company of Huffy, Niner, Batch, Buzz, and Vaast Bicycles, promoted Steve Bevelhymer to senior vice president, finance and treasury, effective immediately. - Vasa Fitness Appoints COO and Chief Marketing Officer
The Colorado-based high value/low price (HVLP) gym operator appointed Chris Griebe as chief operating officer and Danielle Petersen as chief marketing officer.
November 2025
- Adidas Appoints Patrick Nava as General Manager of Running
Adidas has appointed Patrick Nava, who joined the company in 2019 after tenures at McKinsey and Gap, as general manager of Adidas Running, where he will lead strategy, product development and global marketing for the division. - BMC Switzerland Promotes Sales Chief John Glett to CEO, Effective January 1
Glett will reportedly lead the next phase of development for the Swiss premium cycling brand, continuing the strategic initiatives set by outgoing CEO David Zurcher, who will continue supporting BMC as a member of the Board. - Bridgestone Golf Hires Ex-Mizuno Leader as VP of Sales
Bridgestone Golf hired industry veteran Jeremy Galbreth as vice president of sales. Formerly Mizuno’s senior director of golf, he will lead all sales channels, including on and off-course, national accounts, e-commerce, and corporate. - Ciele Athletics Appoints VF Veteran as Global Head of Sales
The Montreal-based manufacturer of headwear and apparel for runners, has appointed industry veteran Corey Stecker, who formerly held several roles at VF Corp., as its new global head of sales. - Columbia Sportswear Appoints Co-Presidents as Part of Succession Plans
Columbia Sportswear Company has appointed Peter Bragdon, Esquire, and Joe Boyle as co-presidents of the company, with Boyle appointed president of the Columbia brand. Bragdon will focus on the company’s International businesses, including the Mountain Hardwear, Prana and Sorel brands, while continuing his existing executive oversight of certain administrative and international distributor sales functions. - Crocs Inc. Names Campbell Corporate EVP and President of HeyDude
Crocs, Inc. promoted Rupert Campbell to EVP and president of the HeyDude brand. Prior to joining Crocs in March as SVP, chief commercial officer for HeyDude, Rupert served as the president of Adidas North America. - Dick’s SG Names Former Aldi Group CEO as President of Foot Locker International
Matthew Barnes will reportedly oversee the Foot Locker stores, e-commerce and digital businesses across Europe, Asia and Australia and its licensed store presence in Europe, the Middle East and Asia. Barnes will report to Ed Stack, executive chairman, Dick’s Sporting Goods, Inc. - Fleet Feet Makes Merchandising and Real Estate Hires
Stacey Donley was appointed VP of Merchandising Strategy and Planning, and Jason Williams VP of Store Development and Real Estate at Fleet Feet. Previously, Donley led buying for Kontoor Brands, specifically all U.S. brick-and-mortar Lee/Wrangler stores; Williams was senior director of real estate at The Orvis Company. - Fyzical Therapy & Balance Centers Names President of Clinical Operations
Craig O’Neil, the company’s new president of Clinical Operations, is also a physical therapist with nearly three decades of experience. He previously served as chief clinical officer at Upstream Rehabilitation and Results Physiotherapy - Industry Nine Appoints Chief Executive Officer
Dustin Adams replaces Clint Spiegel, founder and owner of the maker of hubs, wheelsets and other bike components. Adams was the CEO of We Are One Composites. His new role was officially announced company-wide on October 23, 2025. - JD Sports Fashion Appoints Tate & Lyle CFO as Non-Executive Director
Sarah Kuijlaars was appointed an independent non-executive director, to JD Sports Fashion’s board effective Monday, November 10. She also joins the retailer’s Audit and Risk Committee and Nomination Committee. - Kohl’s Promotes Interim CEO TO Full-Time CEO
Kohl’s Corp. reported that its Board of Directors unanimously appointed Michael Bender, who has served as Interim CEO since May 1, as its permanent CEO. Bender has been a director on Kohl’s Board since 2019, including as Board Chair from May 2024 until his appointment as Interim CEO in May 2025. - Kappa Promotes Garnier to Chief Commercial Officer
Kappa, owned by BasicNet, appointed Rémi Garnier, formerly country manager at Kappa France, to lead its commercial operations. Kappa is the largest contributor to sales volume within the Boglione family’s BasicNet group, which also includes K-Way, Superga and Sebago.Kappa is the largest contributor to sales volume within the Boglione family’s BasicNet group, which also includes K-Way, Superga and Sebago. - Le Coq Sportif Appoints Chief Commercial Officer
Le Coq Sportif appointed Rodolphe Salasca, who formerly worked in Europe for Boardriders, Vans and Nike, as chief commercial officer. Salasca announced his hire on LinkedIn. - Lululemon Appoints GM of North America
LULU has promoted Carla Anderson to an expanded role of SVP and general manager of North America. She currently serves as SVP of North America Retail, reporting to André Maestrini, EVP of International, alongside Lululemon’s Chief Digital Officer, Danny Ryder. - Malibu Boats Appoints CFO
Malibu Boats Inc. has appointed David S. Black as chief financial officer, effective immediately. Black will succeed Bruce Beckman, whose resignation took effect on November 12. - Massimo Group Appoints Powersports Veteran as VP Dealer Development
Ron Luttrell reportedly brings over 20 years of experience in the motorcycle and powersports industries, including leadership roles at Brammo, Zero Motorcycles, Triumph Motorcycles America, and Royal Enfield. - Moose Knuckles Appoints Global Creative Director and Design Director
The appointments of Ludovico Bruno as global creative director and Raif Adelberg as design director are under the leadership of the company’s CEO, Ellen Kinney. - Pangaia Appoints New CEO
Pangaia has appointed Daniel Gómez, Inditex’s former director of e-commerce and omnichannel for Russia, as its new CEO. The hiring follows Aurora Vision Group’s acquisition of a controlling stake in the London-based sustainable lifestyle brand this past January. - Puma’s VP of Global Brand and Marketing Exits
Puma brand veteran Richard Teyssier, a 15-year veteran, has left the company as VP of global brand and marketing. - PXG Promotes from Within to Appoint COO and CIO
Parsons Xtreme Golf (PXG) promoted Brad Schweigert, most recently chief product officer, to the role of chief operating officer, and Jill Davis, the brand’s VP of information systems, to chief information officer. Schweigert joined PXG in 2013 as Chief Product Officer and a founding team member. - Rhone Appoints New COO
The activewear brand appointed Matthew Wallace, CEO and co-founder of the fashion tech startup DXM, Inc., as chief operating officer. Prior to co-founding DXM in 2020, Wallace worked at PVH Supply, part of PVH Corp. - Shift Events Names Ben Pickel Chief Revenue and Marketing Officer
Ben Pickel previously served as senior director of Foundation Operations and Partnerships at USA Triathlon, leading corporate partnership strategy and foundation operations. He also served for seven years as director of Strategic Partnerships at Life Time, Inc., exceeding revenue goals while managing partner relations and event activations. - Stack Athletics Names Nick Kyrgios an Owner and Creative Director
Stack Athletics, the racquet-sports apparel brand across tennis, pickleball and padel, announced that professional tennis player Nick Kyrgios has joined the company as owner and creative director. - Truewerk Taps Emily Sly for Chief Marketing Officer Role
Prior to Truewerk. Sly was head of marketing for PopSockets in Boulder, Colorado. Her previous marketing work included a two-year stint at Funko and 13 years at Crocs, Inc., where, most recently, she served as VP of Global Marketing. - Vail Resorts Taps Lululemon’s Burgoyne for CRO Role; LULU Names Maestrini President & CCO
Effective January 26, Burgoyne will oversee Vail Resorts’ marketing function, lead all aspects of the guest journey and digital experience, and be directly responsible for the majority of the company’s revenue. Lululemon is consolidating all regional leadership across the company and appointing André Maestrini as president and chief commercial officer. - Wolverine Worldwide Appoints Justin Cupps as Work Group President
Wolverine World Wide, Inc. appointed industry veteran Justin Cupps as president of its Work Group, overseeing Wolverine, Bates, CAT Footwear, Harley-Davidson Footwear, HyTest, and Merrell Work. Cupps has held leadership roles at EssilorLuxottica, Under Armour, Adidas, Gant, and And 1. - Xponential Fitness Hires Chief Legal Counsel
The parent of Club Pilates, StretchLab, YogaSix and other fitness boutiques appointed Gavin O’Connor as its chief legal counsel and administrative officer, effective November 14. Andrew Hagopian, the company’s previous chief legal officer, has separated from the company as of November 10.
December 2025
- Armscor/Rock Island Armory Appoints Interim CEO After Martin Tuason’s Passing
Following the passing of company President & CEO Martin Tuason, Armscor / Rock Island Armory has appointed his sister, Lisa Tuason, as interim CEO for U.S. operations. - Baffin Ltd. Promotes Liut to VP Marketing
Since joining Baffin in 2020, “Jessica Liut has played a pivotal role in advancing brand visibility and fostering meaningful connections with consumers, while deepening support for wholesale and retail partners.” - Big City Mountaineers Names Next Executive Director
The non-profit has appointed Elizabeth Williams as its next executive director, effective January 12. Williams’ career in outdoor youth development began in 2008, when she interned with BCM. - BRP, Inc. Names New Board Chair, President and CEO as José Boisjoli Plans Exit
BRP Inc. has named Denis Le Vot as its new president and CEO, effective February 1, 2026, at which time José Boisjoli will retire as president and CEO of BRP and step down from his role as chair of the company’s Board of Directors. Pierre Beaudoin, executive chairman of Bombardier, Inc., has been named chair of the Board at BRP Inc. - The Buckle Hires VP of Human Resources
The Buckle, Inc. named Ashley Andreas, a seasoned HR leader with experience at Bass Pro, Cabela’s, and Environmental Works Inc., as its new vice president of human resources. - Db Journey Hires VP Sales, Resets Regional Managment Structure
Scandinavian luggage and bag brand Db Journey has hired Cecilia Ekroth as Global VP of Sales while announcing several strategic appointments across regions, including appointing Waypoint Outdoor to manage wholesale channels in the U.S. and Canada. - Diversified Expands Leadership Team
Diversified, owner of The Running Event (TRE) and Switchback industry trade shows, promoted Christina Henderson, the company’s director of both venues, to VP of the Diversified Endurance Group, overseeing strategy of the Run and Outdoor categories. Genae Salinas will assume the role as director of TRE. - Goal Five Appoints New CEO
Goal Five, the women’s sports apparel brand, has promoted Suzanne Berg Currier, its chief marketing officer, to CEO. She succeeds Ann Kletz, co-founder and advisor. - Jolyn Swimwear Appoints Natasha Thomsen as VP of Global Wholesale
Natasha Thomsen reportedly brings over two decades of leadership experience across global sales, merchandising, licensing, and channel expansion, working for industry-recognized surf, swim and active brands. Most recently, she served as VP of Sales, Major & Online Accounts at O’Neill. - Lands’ End Promotes Kym Maas to President, Chief Creative Officer
Maas, an industry veteran, has leadership experience from serving at multiple retailers, including American Eagle Outfitters, Abercrombie & Fitch, LOFT, Ann Taylor, Inc., and Anthropologie. - Leatherman Tool Group Promotes Kris Hamper to President and CEO
A Leatherman veteran of over a decade, Hamper has served as chief operating officer and chief financial officer since 2012. In partnership with Ben Rivera, he has guided the company through transformative growth. - Lululemon Shuffling Seats in the C-Suite as CEO Plans Departure
Lululemon Athletica, Inc. announced that Calvin McDonald plans to step down as CEO and member of the company’s Board of Directors, effective January 31, 2026. The announcement comes as the retailer raised its full-year outlook after reporting third-quarter results that topped guidance, although comps in the Americas fell 5 percent, worsening from the 4 percent decline seen in the second quarter. - MasterCraft Boat Holdings Appoints VP of Sales & Marketing for Crest and Balise
In his new role, Mike Mercer will lead sales, dealer development and marketing, bringing nearly three decades of marine industry experience spanning dealership operations and regional and national sales leadership. - New Balance’s Melissa Worth Departing
Melissa Worth, SVP, Americas at New Balance since 2018, is leaving the brand, according to a LinkedIn post. - Nike Appoints New COO, Eliminates CTO and CCO Roles, as Hill Removes Layers
Nike, Inc. has promoted its chief supply officer, Venkatesh Alagirisamy, to chief operating officer, a role that has not existed in the company since 2023, while announcing that Craig Williams and Muge Dogan, two other C-level executives, positions have been eliminated and are leaving the company. - Oberalp Group Appoints Brand Director for Dynafit
Oberalp Group has named Helly Hansen veteran Philip Tavell as Dynafit’s brand director, starting February 2026. With nearly €100 million ($118 million) in sales, Dynafit ranks as Oberalp Group’s second largest sports brand, following Salew - Otis Technology Appoints New CEO
The manufacturer of gun cleaning systems and accessories promoted Brad McIntyre to chief executive officer, effective January 1, 2026. He will succeed Bill Kleftis, who has served as CEO since 2022. - PGA Tour Superstore Appoints Chief Customer Officer
Atlanta, GA-based PGA Tour Superstore appointed Rebecca Charles as chief customer officer, effective December 29. She joins the company from Rentokil Initial (Terminix), where she served as chief marketing officer. - Polygiene Group Board of Directors Appoints New CFO
The Board of Directors of Polygiene Group has appointed Dr. Sandrine Garnier as CEO, effective no later than December 31, 2025, succeeding Ulrika Björk, who is leaving the role after eight years with the company. - Rad Power Bikes Seeks Quick Sale After Chapter 11 Filing; Appoints New CEO
The debt includes over $8.3 million owed to the U.S. Customs and Border Protection for unpaid import tariffs, along with millions more owed to overseas manufacturing partners in China and Thailand. - Revelyst Golf Technology Appoints VP Customer Care and Services
Revelyst Golf Technology, the Revelyst, Inc. division, including Foresight Sports, Bushnell Golf, PinSeeker and GolfLogix, hired Kevin Noble as vice president of customer care and services. Most recently, Noble served as Trackman’s vice president of operations. - Safe-Pro USA Appoints VP Marketing and Sales as it Expands Ballistics Business
The developer of AI-enabled defense and security solutions, announced that its ballistic protective products unit, Safe-Pro USA (SPUSA), has appointed Michael Wratten as VP of Marketing and Sales. Wratten will “lead strategic growth initiatives, oversee brand and market expansion, and apply growth strategies across tactical, ballistic and EOD product lines.” - Scott Mellin Plans to Exit Salomon in April
Salomon’s Global Chief Brand Officer Scott Mellin announced in a LinkedIn post that he will be leaving the Amer Sports-owned brand in April 2026. - Soles4Souls Appoints CFO
The Nashville, TN-based nonprofit, announced the hiring of Jeffrey Iserson as its new chief financial officer (CFO). - Toms Appoints Former Crocs Exec as Chief Commercial Officer
Katie Wagner, who previously held sales leadership roles at Crocs and Heydude, takes the helm as chief commercial officer at Toms. Wagner will oversee all global sales channels, including Wholesale Sales and Operations, eCommerce and Marketplaces. - True Sports Appoints Geoff Sarjeant as President
The parent of True Hockey, appointed former NHL goaltender and long-time hockey industry executive Geoff Sarjeant as its new president. Adam Gans, formerly at Bauer, was appointed EVP of product, and Paul Gibson, formerly at Adidas/CCM, was appointed EVP and COO. - Under Armour Appoints Head of Digital Experience
Under Armour appointed Jillian Gorman as head of digital experience for the Americas. Formerly, Gorman was head of Customer Experience Strategy at Samsung Electronics.
Image courtesy Asics
