Merrick Smith has been promoted to vice president of merchandising for Genesco’s Licensed Brands division, effective April 1, 2018.

In this role, Smith will be responsible for merchandising and customer care-related functions of the Dockers brand and Lucky Brand. He will report to Andy Gilbert, president of Genesco Licensed Brands.

Most recently, Smith was director of merchandising, leading the company’s effort in inventory demand management. Prior to this role, he was merchandise manager for Genesco’s SureGrip division. Smith joined Genesco from Kohl’s Department Stores where he held various roles in merchandising and inventory planning.

Gilbert said, “Merrick’s promotion recognizes his valuable contributions made to our organization both in merchandising and overall leadership. In this constantly-changing retail and consumer marketplace, Merrick’s business acumen and the spirit of entrepreneurism that he embodies will be critical to our ongoing success.”