Global Brand Marketing, Inc. appointed Martin McDermut to Senior Vice President and Chief Financial Officer. In this position, Mr. McDermut will be responsible for all aspects of corporate accounting and financial management, budgeting and forecasting.

“GBMI continues to exceed expectations and I now plan to sell a minority interest in GBMI to capitalize the company for both growth and acquisitions,” said Killick Datta, Chairman and Chief Executive Officer of Global Brand Marketing, Inc. “Martin's extensive background in financial management and his significant accomplishments in raising capital will be a tremendous asset to GBMI.”

Before joining GBMI, Mr. McDermut “CPA” was Senior Vice President and Chief Financial Officer of Superconductor Technologies, a developer and manufacturer of RF superconducting and other products for wireless networks. Prior to that, he was Vice President and Chief Financial Officer of International Remote Imaging Systems, Inc., an international diagnostic medical equipment manufacturer of IVD imaging systems and supplies. He holds over 20 years of progressive and successful experience in all phases of finance/accounting and general management and has also served in senior financial executive positions at Pet Metro, Inc. and Price Waterhouse Coopers.

Mr. McDermut will be based out of GBMI's corporate office in Santa Barbara, CA and reporting to CEO Killick Datta.