Flambeau Outdoors announces that Alliance Sports Group, LLC will be handling its sales representation for the Southeast portion of the United States. The territory will include Alabama, Florida, Georgia, Kentucky, North Carolina, South Carolina, Mississippi, Tennessee, Virginia, and West Virginia. Alliance Sports Group consists of (9) representatives servicing the Eastern U.S.

Based in Greensboro, North Carolina Alliance Sports Group (Alliance) brings years of practical experience in the Fishing and Hunting markets and represents some of the leading manufacturers within the industry. Alliance will be servicing both existing and future accounts in their assigned territory.

 “Our agency is extremely excited to represent Flambeau Outdoors,” said Principal of Alliance Sports Group Larry Easterwood. It is a very rare opportunity to represent a company with the type of product diversification Flambeau has and we are looking forward to the challenge.”

“We are very excited to have such a quality sales organization representing our product line in the Southeast,” said Mike Fisher, Flambeau Outdoors National Sales Manager Mike Fisher. “Alliance Sports Group is a great fit within the Flambeau organization and will make a great addition to the already established sales force. We look forward to working closely with this agency to promote Flambeau products throughout the Southeast U.S.”