Volant is Re-Born
Under the direction of its parent company Atomic Ski, the recently transformed Volant brand is ready to be reintroduced into the market. Announcing a select line of premium skis, Volant sets the stage for the debut of the world's first true luxury sk
Kelty Hires New Rocky Mountain Rep
Kelty has added Zach Branson to their Rocky Mountain region sales representative team. Branson will operate as part of the rep force at R.J. Guiney Associates,
supporting retailers in Colorado, New Mexico, Eastern Wyoming and Eastern Utah. With 11 years o
SGMA: Basketball Most Played Organized Sport
Courts, diamonds and fields. Those are the three most popular destinations for Americans of all ages with an interest in playing organized sports. According to SGMA International's recent analysis of the Superstudy® of Sports P
Accusplit Inks Marketing Partnership with PGA Tours
Accusplit has become an official marketing partner of the PGA TOUR and has created a customized pedometer-based activity wellness program to coincide with the agreement.
Through the four-year agreement, Accusplit becomes the “Official Pedometer of the PGA
Brooks Sports Looks Stronger in Recent Retail Survey
Brooks Sports, Inc. is reporting that it was recently applauded by specialty running retailers nationwide in a survey measuring brand strength, sales momentum, potential growth, and product appeal. Sports Marketing Surveys USA, in its Retail Sales Survey
Nike Makes Key VP Promotions in IR, EMEA
Nike has appointed three divisional vice presidents: Pamela M. Catlett as vice president of Nike's Investor Relations, Jim Allaker as vice president, Finance, Planning and Operations for Nike's Europe, Middle East and Africa (EMEA) region and Hu
Yue Yuen Plans to Acquire 9.9% of Luen Thai
Yue Yuen and Luen Thai jointly announced that Yue Yuen plans to become a strategic shareholder of Luen Thai by acquiring the new shares to be issued in Luen Thai’s Global Offering exercise. Upon completion of the share acquisition and the Global offering,
Sportsman’s Guide Acquires Golf Warehouse/TGW.com
The Sportsman's Guide, Inc. has acquired The Golf Warehouse, LLC, in an all cash transaction valued at approximately $30 million. A combination of available cash and an expanded bank credit facility will be used to finance the transaction, purchasin
Watershed Partners with Granger’s
Watershed USA has formed a new division with a wholly owned subsidiary, doing business as Axis Outdoor. Axis Outdoor will be responsible for the distribution, marketing, and brand management of the product side of Watershed’s business. Watershed USA will
Debonair Acquires Brand Name from Fruit
Debonair Sportswear completes acquisition of the Debonair trademark from Fruit of the Loom, Inc. for an undisclosed amount. The sale and assignment of the Debonair trademark on June 18th, 2004 is viewed as a goodwill gesture on the part of Fruit of the Lo
Yue Yuen Sees Upside in Apparel JV…
In a move designed to cement its place in the Chinese sports apparel manufacturing before WTO quotas are lifted (SEW_0424), Yue Yuen has formed a joint venture with Luen Thai Holdings, a privately held fashion apparel manufacturing company. The new compan
Trango Cam Will Make it to Market…
At the OR winter market Trango introduced one of the first major innovations in the climbing hardware market since advent of the double axle cam (BOSS_0405). The new product effectively doubled the useful range of a standard cam, but due to technical diff
The Internet Makes More Retail Happen at Home…
According to The State of Retailing Online 7.0, a Shop.org study conducted by Forrester Research, 2003 online retail sales improved 51% to $114 billion, surpassing all industry expectations. All online product categories experienced strong growth with onl
Hi-Tec Hires New Group Marketing Director
Following its recent and ongoing global re-branding strategy, Hi-Tec Sports has appointed Tony Linford as the new Group Marketing Director. He will be replacing Paul Stratta who is leaving to work in consultancy…
Princeton Tec Sponsors Colorado Outward Bound Relay
Princeton Tec will sponsor for the fourth year, the Colorado Outward Bound Relay, one of the largest annual fundraising events for Outward Bound West. The 24 hour, 170 miles team relay race will take place on Friday through Saturday, September 24th – 25th
