Two of the top athletic and outdoor footwear manufacturing giants in China and Southeast Asia saw diverging trend lines again in May 2026, but the proverbial shoe was on the other foot versus April results as Yue Yuen posted a mid-single-digit decline for the month, while Feng Tay saw revenues jump in the low teens for the period.

Feng Tay Enterprises
Feng Tay Enterprises, one of the longest-tenured manufacturers of Nike footwear, reported that manufacturing revenues jumped 11.7 percent year-over-year to NT$6.72 billion in May 2026, a sharp turnaround from declines for each month for the balance of the year-to-date (YTD) period.

The comps came easy this year as the year-ago May 2025 shipments fell 23.4 percent versus the prior year.

YTD shipments for Feng Tay Enterprises declined 3.6 percent year-over-year to NT$32.8 billion.

Feng Tay Enterprises reports in New Taiwan Dollars (NT$) currency.

Yue Yuen Manufacturing
The manufacturing business at Yue Yuen Industrial (Holding) Ltd, which is contracted with a large number of major outdoor and athletic brands in the U.S. and Europe, swung back into negative territory in May 2026, posting a decline of 6.6 percent in footwear shipments value after reporting a 6.9 percent increase in April 2026 and a 5.5 percent decline for the 2026 first quarter.

Yue Yuen posted a flattish 0.5 percent increase in footwear shipment value in the year-ago May 2025 period, compared with the May 2024 period.

Manufacturing revenue for the 2026 five-month YTD period was down 3.2 percent, in the same neighborhood as the Feng Tay YTD trend.

Yue Yuen Industrial (Holdings) Limited saw total net consolidated operating revenue, including footwear manufacturing and retail stores across China, decline 2.5 percent year-over-year to $693.9 million in May 2026. The company’s Pou Sheng China Retail business declined 2.7 percent in May 2026.

Five-month YTD total net consolidated operating revenue at Yue Yuen dipped 0.7 percent to $3.38 billion.

Yue Yuen and its footwear manufacturing business trade and report in U.S. dollars ($) currency.

Image courtesy Feng Tay