EssilorLuxottica (Group), the French parent company of Sunglass Hut, Oakley, Supreme, and Ray-Ban, among other eyewear brands, is reporting that 2026 began with double-digit growth, with year-over-year revenue increasing by 10.8 percent, or a 4.1 percent increase at current exchange (ce) rates.

The Group said its Professional Solutions and Direct-to-Consumer (DTC) segments contributed equally to the performance.

North America delivered double-digit growth, while all other regions posted high-single-digit growth.

“With the third consecutive quarter of double-digit growth, we once again demonstrate the strength and relevance of our strategy and our ability to deliver against it. We continued to drive robust momentum across all regions and businesses, driven by the enduring solidity of our vision care and eyewear activities and a steady pipeline of innovation,” commented Francesco Milleri, Chairman and CEO, and Paul du Saillant, Deputy CEO at EssilorLuxottica.

Professional Solutions
Professional Solutions recorded revenue of €3,362 million, up 10.8 percent compared to the first quarter of 2025 (+3.9 percent ce). North America and Asia Pacific were the main growth drivers this quarter, delivering double-digit growth. Revenue in EMEA rose at a mid-single-digit rate, while Latin America delivered high-single-digit growth. Among frame brands, Ray-Ban and Oakley were the top performers, with results supported by the AI glasses category. In lenses, innovation drove the performance, led by myopia management solutions.

Direct-to-Consumer
Direct-to-Consumer (DTC) recorded revenue of €3,764 million, up 10.7 percent compared to the first quarter of 2025 (+4.2 percent ce).

Comparable-store (comp store) sales grew by 7 percent over the period. Performance was driven by North America, which grew at a double-digit rate, as well as EMEA and Latin America, both up in mid-single digits. Both optical and sun stores contributed to the results, with comp store growth in sun banners improving to mid teens. Demand for AI glasses continued to support both brick-and-mortar stores and e-commerce. Optegra and Signifeye’s eye clinics have been consolidated since October 2025 and February 2026 respectively.

Group Revenue by Region

North America
North America posted revenue of €3,125 million in the first quarter, up 12.5 percent compared to the first quarter of 2025 (+1.5 percent ce), with both Professional Solutions and DTC recording double-digit growth.

The Professional Solutions segment delivered mid-teen growth in the period. Independents with alliances and key accounts were main growth contributors. In frames Ray-Ban gave a boost, growing exponentially in AI glasses and nicely progressing in traditional glasses as well, up double digits in both sun and prescription segments. In lenses Varilux, Eyezen, Shamir and Nikon brands were all on a positive trend. Stellest was in its launch phase in the U.S., currently rolled-out to around six thousand doors, gaining good traction and laying the groundwork for a strong ramp-up over the remainder of the year.

The DTC segment posted a solid performance, with comp store sales growth slightly in excess of 10 percent. Optical grew high-single digit, despite a challenging comparison base last year, thanks a continuing effective execution. Sun and Sport significantly outperformed, with a positive contribution also from Supreme stores. Sunglass Hut advanced at a double-digit pace, despite unfavorable weather conditions, helped by the strong performance of Ray-Ban in both digital and analogue glasses. E-commerce rose high-single digit in the period.

EMEA Region
EMEA posted revenue of €2,738 million, up 9.5 percent compared to the first quarter of 2025 (+7.5 percent ce), with Professional Solutions and DTC up mid-single digit and double digits respectively.

The sound performance in Professional Solutions was driven by all the main product categories. AI glasses continued to support the overall results, with the distribution progressively rolled out across the region, with more than half of the doors still not served. Among licensed frame brands, Miu Miu stood out as the top performer in the first quarter. In the lens business, both Varilux and Transitions positively expanded in the period. Additionally, Stellest continued to gain traction and delivered double-digit growth. Among the major countries, the UK, Italy, Turkey and Poland recorded the best growth performances.

In DTC, brick-and-mortar comp store sales were said to be up mid-single digits in the region with the optical banners broadly aligned to the region’s pace, supported by the lens premiumization strategy and a higher number of eye exams, with advanced eyecare tests now available in Germany and the UK. The subscription program continued to expand, covering more than 2.5 million members across 19 countries, including both prescription glasses and contact lenses. Sun banners achieved a double-digit growth in comparable-store sales3, with Spain, Italy and Turkey as the top contributors and the overall performance nicely enhanced by the AI glasses. Optegra and Signifeye’s eye clinics have been consolidated since October 2025 and February 2026 respectively. In the UK, the Company’s ophthalmology platform already delivers end-to-end solutions.

Asia-Pacific Region
Asia-Pacific posted revenue of €874 million, up 9.8 percent compared to the first quarter of 2025, (+2.6 percent ce), with both Professional Solutions and DTC contributing to the results.

In Professional Solutions, China delivered robust double-digit growth, accelerating compared with 2025 annual performance. These results were bolstered by the myopia management portfolio, with strong contributions from Nikon and Kodak DOT lenses, and by the frame category, with Bolon and Miu Miu standing out as top performing brands. India recorded remarkable double-digit growth led by frames, thanks to impressive traction for AI glasses and strong luxury licensed brands, alongside the solid performance of the lens category. Among other countries, Australia, South Korea and Japan made a positive contribution to the region’s results.

In DTC comparable-store sales grew low-single digit. In Australia/New Zealand, OPSM comparable store sales were flat for the quarter, supported by the lens premiumization strategy. Nuance Audio continued to build momentum following its launch in the fourth quarter of 2025. In ocular therapies, the roll out of Espansione Group’s dry eye disease treatment instruments continued across the OPSM network. Among other countries, Mainland China recorded double-digit comp store sales growth with positive contribution from both sun and optical. Across the region, sun banners delivered mid-single-digit growth, supported by solid demand for AI glasses.

Latin America
Latin America posted revenue of €389 million, up 6.7 percent compared to the first quarter of 2025 (5.4 percent ce), sustained by positive results in both Professional Solutions and DTC.

In Professional Solutions, revenue in Brazil remained broadly stable, with the frame business delivering solid results, supported by AI glasses and prescription frames under the Ray-Ban and Oakley brands. The Óticas Carol franchise program made steady progress, benefiting from improved in store services and product assortment. As for other countries, Mexico delivered sound double-digit growth driven by AI glasses and medical technologies for eye-care professionals. In Colombia, frames performed exceptionally well, supported by independents. Argentina recorded double-digit growth in the quarter.

The DTC segment recorded mid-single-digit comp store sales growth in the first quarter. Both the sun and optical categories contributed, with the latter driven by the successful implementation of the lens premiumization strategy. Mexico, Peru and Brazil continued to stand out among the top-performing countries. In both Mexico and Brazil, demand for AI glasses supported the results in the period.

Store Count

Long-Term Outlook
Rooted in the company’s medtech transformation, the long-term outlook is said to reflect the scaling of the Group’s AI-driven healthcare platform and the next phase of a journey toward becoming a “global leader in advanced and integrated eye health, with the ambition to enhance human performance.”

With that in mind, on average, over the next five years, at constant exchange rates, the company said it is planning to deliver a solid growth of its total revenue and a broadly aligned growth of the Adjusted operating profit.

Image courtesy Oakley/EssilorLuxottica