Etonic Worldwide has promoted Russ Curran to general manager of Etonic Running and Dan Norton to senior director of marketing. Curran, an avid runner and former collegiate track and field athlete, came to Etonic in May 2008 with more than 20 years of experience in the footwear industry.

In Norton’s new role, he will lead product development and oversee marketing activity for the running division. Norton has more than 30 years of experience in directing advance development strategies and building performance products for top tier athletic footwear companies. He holds numerous design and utility patents including technologies being used today by several leading running brands.

“Russ and Dan’s in-depth knowledge of the industry and strong leadership skills combined with their passion for the running business are true assets to Etonic,” said Tom Elwell, CEO, Etonic Worldwide. “I look forward to working with them closely as our running business continues to evolve and our market share and customer base grows.”