DSW Inc. appointed Roger Rawlins to SVP and GM of DSW.com, and Jennie Wilson as SVP of finance and controller.

Rawlins has been with DSW since 2006 and he has held senior Finance roles of increasing responsibility, most recently as SVP of Finance and Controller.

“In 2010, DSW.com achieved very strong sales and profit growth. During that time, Rawlins served as both our Controller and the General Manager of DSW.com,” said Mike MacDonald, CEO of DSW. “Today's appointment of Roger as full-time General Manager of DSW.com recognizes the importance of this business segment and his significant contributions to that business over the last year.”

Wilson joins DSW as Controller and SVP of Finance.  With over 25 years of experience, she is an accomplished executive who has held a number of key financial positions, including executive leadership roles at Limited Brands, Inc., Victoria's Secret and Dunkin' Brands. 

“Jennie is a seasoned leader with a substantial breadth of experience in Finance,” said MacDonald.  “We are delighted to have a talented individual like Jennie join our senior leadership team as we further position DSW for long-term growth.”  Wilson will report directly to Doug Probst, CFO of DSW.