Dillards August Comps Fall 5%

Dillard's, Inc. sales for the month of August were $537.0 million compared to sales for the four weeks ended August 26, 2006 of $556.7 million. Total sales for the four-week period declined 4%. Sales in comparable stores declined 5%.

Sales for the 30 weeks ended September 1, 2007 were $3,949,148,000 compared to sales for the 30 weeks ended August 26, 2006 of $4,078,407,000. Total sales declined 3% for the 30-week period. Sales in comparable stores declined 4%.

During the four weeks ended September 1, 2007, sales in the Western and Central regions were slightly above the Company's average sales performance for period. Sales were slightly below trend in the Eastern region.

During the four weeks ended September 1, 2007, the sales performance trend in shoes was significantly better than the average total trend for the Company. Sales in juniors' and children's apparel, men's apparel and accessories and home and other were significantly below trend.

Dillards August Comps Fall 5%

Dillard's sales for the four weeks ended August 28, 2004 were $553,337,000 compared to sales for the four weeks ended August 30, 2003 of $575,433,000. Total sales declined 4% for the 4-week period. Sales in comparable stores declined 5% for the 4-week period.

The Company notes that two days of sales tax holiday shopping in Texas, North Carolina, South Carolina and Iowa occurred in July of 2003 and in August of 2004. Management believes that the positive impact of the sales tax holiday shift on August comparable sales results approximates 1%, which was substantially offset by the negative impact of Hurricane Charley in the Company's Florida stores.

Sales for the 30 weeks ended August 28, 2004 were $4,079,112,000 compared to sales for the 30 weeks ended August 30, 2003 of $4,110,829,000. Sales declined 1% for the 30-week period on both a total and comparable store basis.

During the four weeks ended August 28, 2004, sales in the Company's Western region were strongest, exceeding the average sales performance in total stores. Sales in the Central region were slightly above trend. Sales in the Eastern region were below trend.

During the four weeks ended August 28, 2004, sales of accessories, shoes, lingerie and cosmetics considerably exceeded the Company's average sales performance. Sales in the children's area were above trend. Sales in the home categories were slightly below trend. Weaker, below trend, sales were noted in the men's and women's and juniors' areas.

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