CZ-USA, the manufacturer of CZ-branded firearms based in Kansas City, announced the addition of Chris Sprangers as its director of marketing.

Sprangers brings nearly 20 years of experience in marketing and brand strategy within the outdoor industry. Most recently, he served as managing partner and director of Outdoor Brands at North House Outdoor, a division of Shine United, LLC, where he collaborated with prominent brands such as Eagle Claw, Sturm, Ruger & Co., Inc., The Rocky Mountain Elk Foundation, Sako, U.S. Fish and Wildlife, and Silencer Central.

Prior to his time in the outdoor industry, Sprangers served in various sales and marketing roles at U.S. Smokeless Tobacco Brands.

“I couldn’t be more excited to join the team at CZ-USA,” said Sprangers. “CZ rifles, pistols and shotguns have a long history of quality and performance. I look forward to continuing to share that story while helping the organization grow.”

Sprangers’ career also includes roles with Cabela’s and the National Rifle Association.

Image courtesy CZ-USA