Crocs, Inc. announced that John McCarvel, the company’s chief executive officer and president, was awarded the Stevie Award for turnaround executive of the year at the 2011 American Business Awards, which were held on Monday, June 20, 2011. McCarvel was honored for his role in leading Crocs turnaround strategy over the past year, which helped the company return to profitable growth and become one of the best-performing stocks of 2010.

Stevie Awards were presented in more than 40 categories including turnaround executive of the year, best overall company of the year, and best new product of the year. More than 2,800 entries from organizations of all sizes and in virtually every industry were submitted for consideration.

McCarvel was named Crocs CEO and president in February 2010, after previously serving as the company’s chief operating officer and executive vice president. Since being named CEO, the company has:

  • Expanded its product offerings, bringing the total number of Crocs shoe styles to more than 250 including sneaker and boots, which allows Crocs to become a viable four-season brand
  • Opened 61 new Crocs retail stores worldwide in 2010, as well as increasing online presence so consumers can shop the brand from anywhere
  • Reinvigorated its corporate social responsibly platform, Crocs Cares, which is focused on helping to make a difference in the lives of children and families in need through initiatives that positively impact the environment, employees and local and global communities
  • Drove the stock price up by more than 200% with the first full year profitability since 2007

“This award speaks to all we have accomplished at Crocs over the past year and all the hard work that has gone into making our company the strong organization it is today,” said McCarvel. “Im happy to accept this award on behalf of our global employee team, who truly are the heart of the company, each working hard to make this turnaround happen.”

More than 200 executives across the country participated in the judging process to determine the Finalists and Stevie Award winners. Details about The American Business Awards and a list of honorees in all categories are available at www.stevieawards.com/aba.