Reef has expanded its Fanning franchise for Spring 2026 with four new styles—marking 21 years of the sandal that opens bottles.
Originally introduced in 2005 in partnership with three-time world champion surfer Mick Fanning, the sandal became a category icon for its combination of performance and a signature feature: Reef’s bottle opener built into the bottom of the shoe.
At a time when most flip-flops were relatively simple in design, Fanning introduced sport-inspired construction, visible technology and an integrated functional feature that became central to its identity.
At its core, the company reports, “Fanning’s longevity comes down to two things: how it feels and how it makes people feel. A supportive upper strap delivers stability and all-day comfort, while the bottle opener creates small, memorable moments that turn a product into an experience. It is innovation wrapped in fun—an idea that has proven timeless.”
“Disruptive, distinctive design language ultimately wins. Here we are, 21 years later, 10 million-plus pairs put on happy feet. It’s an icon, and now it’s a key product platform for continued innovation,” said Mike Jensen, President of Reef.
To mark the milestone, Reef is introducing four new models — Fanning +, Fanning + Slide, Fanning H2O, and Fanning Slide H2O — bringing the franchise to six core styles. Each build on the original with updated comfort technologies, materials and new designs, while preserving original elements.
Reef also debuted a new campaign, “The Fanning Turns 21,” featuring surfers and personalities including Billy Kemper, Makoa Ho, Mason Ho, Noah Beschen, and additional talent from the surf community.
Image courtesy Reef
