SGB Sports & Fitness

Top SGB Sports/Fitness Updates

Avenatti Indicted In Nike Extortion Case

Avenatti Indicted In Nike Extortion Case

Controversial lawyer Michael Avenatti was charged with trying to extort Nike out of more than $20 million dollars by threatening to go public with claims the company was facilitating payments to the families of high school basketball stars. Avenatti separately was charged with stealing about $300,000 from his former porn star client Stormy Daniels.

SGB Executive Sports/Fitness

How Asics Plans To Regain Its Stride In Run

How Asics Plans To Regain Its Stride In Run

Following 13 consecutive quarters of declines, Asics returned to growth in North America in the first quarter, led by the Performance Running category's return to positive growth. In an interview with SGB Executtive, Richard Sullivan, EVP of sales, categories and marketing, Asics North America, discusses the reason Asics returned as title sponsor of the Los Angeles Marathon and its strategies for regaining its leadership positioning in the run category.

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