Footwear Product

Hoka One One Appoints First-Ever Global Creative Advertising Agency

Jun 17, 2021SGB Updates

Hoka One One, a division of Deckers Brands, announced the appointment of FCB as its first-ever global creative agency of record following a competitive review. (Read More)

Superfeet Sells Majority Stake To Westward Partners

Jun 17, 2021SGB Updates

Superfeet said Westward Partners, a private equity firm, has assumed majority ownership of the insole specialist to support accelerated growth. Superfeet will transition from being 100 percent employee-owned. (Read More)

REI Presents 2020 Vendor Partner Of The Year Awards

Jun 17, 2021SGB Updates

REI presented its 2020 Vendor Partner of the Year Awards. Hoka One One received the Co-Op’s overall 2020 Vendor Partner of the Year award. (Read More)

USA Cycling Launches 100-Year Anniversary Campaign

Jun 17, 2021SGB Updates

USA Cycling announced plans to launch its "We Champion" initiative to kick off its 100-year anniversary. The campaign highlights the organization’s past, current and new commitments to cycling for all as over 33 million riders joined or rejoined the sport in 2020. (Read More)

BD-Capital Invests In SportPursuit

Jun 17, 2021SGB Updates

SportPursuit, an online private sales club in the UK and Germany focused on active lifestyle and sports products, has secured an investment from BD-Capital, a pan-European, operationally-led private equity firm. (Read More)

Birkenstock Names New Managing Director For Europe

Jun 17, 2021SGB Updates

Birkenstock appointed Nico Bouyakhf as managing director for Europe. He will be responsible for the region across all sales channels, including direct-to-consumer. (Read More)

Decathlon To Open First Store In Western Canada

Jun 16, 2021SGB Updates

Decathlon, the largest sporting goods chain in the world, is expanding to Western Canada with its first store in Calgary. (Read More)

Nike Extends Contract With Air Force

Jun 16, 2021SGB Updates

The United States Air Force Academy and Nike have agreed to a three-year contract extension through May 31, 2024. (Read More)

Dearfoams Appoints President

Jun 16, 2021SGB Updates

Dearfoams announced Jocelyn Thornton as its new brand president. The hiring comes as Dearfoams, best known for its slippers, is moving into multi-category segments including home, sleepwear and socks, and is expanding within the comfort shoe category. (Read More)

Authentic Brands Group Appoints President Of EMEA

Jun 16, 2021SGB Updates

Authentic Brands Group (ABG) announced that Henry Stupp, former CEO, Apex Global Brands, had joined the company as president of Europe, Middle East and Africa (EMEA). (Read More)

Hoka One One Appoints First-Ever Global Creative Advertising Agency

Superfeet Sells Majority Stake To Westward Partners

REI Presents 2020 Vendor Partner Of The Year Awards

USA Cycling Launches 100-Year Anniversary Campaign

BD-Capital Invests In SportPursuit

Birkenstock Names New Managing Director For Europe

Decathlon To Open First Store In Western Canada

Nike Extends Contract With Air Force

Dearfoams Appoints President

Authentic Brands Group Appoints President Of EMEA

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