Fitbit priced its initial public offering at $20 a share on Wednesday, a dollar above its already heightened price range of $17 to $19 a share. The price values Fitbit at $4.1 billion…
Category: Apparel
Chaco Opens Pop-Up for Deadheads
Chaco is opening its first-ever pop-up retail store in Chicago in concert with the Grateful Dead’s Fare Thee Well shows at Soldier Field. The store will open at Timbuk2’s Bucktown location…
Team Dealer Market Draws Attendees
The Team Dealer Market (TDM), held from June 8 to June 10, 2015 at the Benton Convention Center in Winston-Salem, NC, saw over 150 sporting goods sales personnel in attendance with over 40 sporting goods companies represented…
Western Mountain Resorts Continue Strong Booking Trend
Denver-based DestiMetrics said although Summer is just starting to rev up for prime travel season, indicators are pointing to another record-setting season for western mountain lodging…
Big City Mountaineers Lands Notable Donations
May was a fruitful month for Big City Mountaineers, which received a 120-acre land donation in Minnesota as well as a $12,000 check from Peyton Manning’s PeyBack Foundation…
Backbone Names Lozner to Integrate Marketing Campaigns
Backbone Media has hired Charlie Lozner, a former marketing and brand director for Outdoor Research and K2 Sports, to fill the newly created role of director of integrated services…
CPSC Hearing on Fiscal 2016 Agenda Set for June 24
The U.S. Consumer Product Safety Commission will take input from the public on its agenda and priorities for fiscal year 2016 at a public hearing June 24…
Fitbit Boosts IPO Price Range
Fitbit, which is set to go public later this week, significantly increased the size of its proposed IPO. At the top of its new price range, the company would have an initial market cap of around $3.89 billion…
REI Acquires Content Creator Adventure Projects
REI has acquired Adventure Project Inc, a Boulder, CO company that has compiled one of the most comprehensive and popular online databases of climbing routes worldwide, an REI spokesperson confirmed…
Assos Expands ProShop Concept in North America
Assos will open three new ProShops across North America with ATA Cycle in Concord, MA, Signature Cycles in Greenwich, CT and West Point Cycles in Vancouver, BC…
Hudson Bay Co. to Acquire Galeria Kaufhof, Sportarena
Canada-based Hudson's Bay company (HBC) has agreed to acquire Metro's department store group, which includes 16 Sportarena stores, the Galeria Kaufhof chain and its Belgian subsidiary Inno, for €2.825 billion…
Argon 18 Raises Capital for Growth Plans
Bike manufacturer Argon 18 has raised new capital that will allow it to capitalize on the appearance of its first Tour de France cycling team later this summer…
Under Armour Establishes New Non-Voting Class C Common Stock
Under Armour, Inc. announced that its board of directors unanimously approved the creation of a new class of non-voting common stock, the class C common stock. The move is designed to ensure founder and CEO Kevin Plank retains control over the company…
Marmot’s Newest Ambassador Sara Agah Bridges Music and Healing Together
Marmot is proud to announce that Sara Agah has been tapped as Marmot’s newest addition to the Marmot Ambassador Team—a diverse cadre of social entrepreneurs, philanthropists, advocates and global stewards that represent goodwill initiatives worldwid
Ollie’s Bargain Outlet Files IPO
CCMP Capital filed paperwork Monday for an initial public offering of Ollie's Bargain Outlet Holdings Ltd., a Pennsylvania-based discount retailer it acquired in 2012 that plans to open 25 to 30 new stores in fiscal 2015…
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal