Lids Renews Rights to MLB Players Custom Embroidery

Lids Sports Group announced a licensing agreement extension with the Major League Baseball Players Association (MLBPA) granting the retailer licensing rights to embroider the names, numbers and autographs (EmbroidiGraph) of Major League Baseball players o

Prana Heads to Friedrichshafen

Prana is headed to the OutDoor show in Friedrichshafen, Germany with an enhanced distribution network and new international sales team in place in Europe…

Nike Reaches Deal with Michigan

Nike will replace Adidas as the uniform sponsor for the University of Michigan. According to a statement from the University of Michigan, the new Nike deal will last until 2027, with options to extend the deal to 2031…

21sportsgroup Joins STMI Purchasing Cooperative

Germany's 21sportsgroup has become the latest European retail chain to join Sports Trade & Marketing International (STMI), which provides purchasing services for retailers with combined sales of about €2.1 billion…

OIA Names Amy Roberts as New Executive Director

Outdoor Industry Association (OIA) has selected its former head of government relations as its executive director. Amy Roberts will return to OIA in late July following a 43-month stint at Mountain Equipment Co-op, where she…

Academy Sports + Outdoor to Open 200th Store

Academy Sports + Outdoor will open its 200th location Friday when the doors open at its store in Tupelo, MS. Since 2007, Academy Sports + Outdoors has doubled its store count and annual sales, surpassing $4.1 billion in 2014…

Backcountry.com Acquired by TSG Consumer Partners

TSG Consumer Partners LLC has acquired Backcountry.com, LLC from Liberty Interactive Corporation and said it will help the online retailer expand into adjacent categories and international markets, as well as enhance marketing and brand building efforts.

Guardian Sports Announces Sponsors

Guardian Sports said HEX Performance, athletic apparel and gear detergents, and The Art of Lax have signed on as sponsors for the 2nd Annual Guardian National Championships…

OBIT: Fleet Feet Savannah’s Robert Espinoza

Robert Espinoza, owner of Fleet Feet Sports Savannah, has passed away suddenly of an undisclosed cause. In a statement, Fleet Feet Sports said, “Robert made an undeniable impact on the local community since opening his doors in 2002. He embodied wha