Category: Apparel Supplier

 ’47 Partner With Northeastern University Hockey

’47, a privately held global sports lifestyle brand, announced a partnership with Northeastern University Hockey, effectively immediately and continuing through 2020. The Boston-based brand will provide the official off-ice headwear and apparel for both the Men’s and Women’s hockey teams.

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Sporting Goods Stores Sales Rebound in November

Retail sales in November increased 0.9 percent over October on a seasonally adjusted basis and were up 6 percent year-over-year unadjusted, according to calculations released by the National Retail Federation.

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Adidas Disbands Digital Sports Business Unit

Adidas has discontinued its Digital Sports business unit, possibly impacting 74 jobs. The realignment will entail the company consolidating some of its apps to focus on Runtastic and its relaunched Adidas app.

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Asics Opens Doors To First Flagship on Fifth Avenue In New York City

Asics America Corporation opened the doors to its first U.S. flagship store featuring two brands in the Asics family – Asics and Asics  Tiger. The new store on the famed Fifth Avenue in New York City is designed to represent its storied heritage and its mantra and trademark, “Sound Mind, Sound Body” as well as unveil a new platform for the brand to reach a wider variety of consumers.

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Asics Launches Fitness-Class App

Asics launched ASICS Studio, a mobile fitness app that offers unlimited access to on-demand workouts. The experience features trainer-led audio, curated playlists, and visual cues to help users keep their bodies moving and heads in the game–wherever and whenever they have time to work out.

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