Cascade Designs, Inc. awarded its 2013 Sales Agency of the Year award to West Bay Trading Company of Spring Lake, Michigan.


The award recognizes West Bay for its efforts in propelling strong sales growth and service for Cascade Designs' flagship outdoor brands: Therm-a-Rest, MSR, SealLine, Platypus, E-Case, PackTowl Hummingbird, and Tracks. West Bay’s talented team, led by partners Tom Meier and Walt Mayer along with representative Mike Kennedy and office manager Geri Mayer, has represented Cascade Designs’ brands since 1978.



The Sales Agency of the Year award acknowledges the agency’s excellence in growing the Cascade Designs business in 2013 and providing outstanding support and service to their customers in Indiana, Kentucky, Michigan, and Ohio.



“West Bay stands out year after year with their can-do attitude and impressive ability to quickly adapt to a changing marketplace,” said Fletcher Andrews, interim head of sales at Seattle-based Cascade Designs. “They continuously embrace challenging goals and find success through strong product placement and excellent service across their dealer network.”



West Bay won the coveted Sales Agency of the Year award among a competitive field of excellent sales representatives. The award was given in January at the annual Cascade Designs sales meeting before the 2014 Outdoor Retailer Winter Market in Salt Lake City, Utah.