Camp 9600, an immersive marketing event held in Breckenridge, CO for active lifestyle professionals, will return for its second year on September 11-13, 2016 with a focus on data-driven storytelling.

Representatives from GoPro, Travel Oregon, Strava, Zeal Optics, Roots Rated, Matador Network and more will explain how to optimize better immersive marketing and storytelling techniques.

Attendees include content creators, strategists, marketing professionals, entrepreneurs and leaders in the outdoor and travel industries.

The conference consists of happy hour discussions, coffee meetups, campfire chats, bike-to sessions and small-group workshops.

“We heard from last year’s attendees that Camp 9600 was the best conference they’d ever attended, and we’re thrilled to bring it back,” said Scott Fortner, co-creator, Camp 9600. “Because of the progressive nature of our community, it just makes sense to use Breckenridge’s natural environment and the historic Arts District — it’s a living lab where attendees can find their stories, take part in hands-on learning and connect with each other.”