CamelBak announced DS Specialty Sports as its new sales representation in the Mid-Atlantic.

DS Specialty Sports will cover New York, New Jersey, Pennsylvania, Maryland, DC, Delaware, Northern Virginia & West Virginia. Agency principle Dan Sims brings a diverse multi-channel background representing Clif Bar, Zoot, Timex, Balega, Colnago, Linus Bikes and Converse Accessories.

“We are excited to have Dan and his team on board as part of the CamelBak team and look forward to a great partnership,” said Jeremy Hancock, CamelBak's Eastern regional sales manager.