Buff, Inc., the maker of multifunctional headwear, will expand its presence in the independent bicycle dealer (IBD) channel by distributing its products through Quality Bike Products (QBP) of Bloomington, MN.
The partnership will enable Buff, Inc.s specialty retail accounts to order product on an as-needed basis and to more quickly provide faster turning SKUs.
As the most experienced distributor in the cycling industry, our relationship with QBP will help make Buff headwear the top of mind accessory choice for riders of all ages, riding preferences, and conditions, said Shirley Choi Brunetti, vice president and general manager of Buff, Inc. Were excited to tap into QBPs outstanding customer service, speed, and efficiency to deliver Buff headwear to a larger audience.
Buff headwear offers cyclists an affordable, all-in-one accessory for sun protection, sweat management and warmth. Buff products can be worn in a variety of ways under a bike helmet, including a beanie, helmet liner, balaclava, face mask, headband, and a saharian to protect the back of the neck from UV rays.
Our partnership with Buff, Inc. provides a unique product that is multifunctional and stylish. Buff, Inc. is a great addition to our already strong headwear selection, says Nick Essma, product manager of QBP.
