Bridgestone Golf announced a cooperative relationship with Fairway Social, an indoor golf entertainment venue featuring hitting bays with golf simulators and putting course.

Developed by parent company Competitive Social Ventures, Fairway Social will also feature a pro shop in each location with Bridgestone Golf products including Tour B and e12 Contact golf balls, golf gloves and digital camo hats. Bridgestone e12 contact golf balls will be the exclusive model used in hitting bays and on putting courses at Fairway Social locations.

Neal Freeman, CEO, Competitive Social Ventures and founder of Fairway Social commented, “I knew from day one when I first envisioned Fairway Social that I wanted to work with Bridgestone Golf. So much of what we are trying to do, Bridgestone has already accomplished. They have great leadership, great products and are a great advocate of the local markets. We are excited to continue the Made Here, Played Here campaign with Bridgestone Golf.”

The first Fairway Social location will open on May 25 in Alpharetta, GA, not far from Bridgestone Golf’s headquarters in Covington, GA. The location will feature 11 full swing simulators and 13 multisport games.

Photo courtesy Bridgestone Golf