Alpha Golf announced the addition of Brian Reed of Los Angeles, Calif., as its new national sales representative who will be dedicated to driving the Alpha Golf brand among major golf retailers and distributors throughout the country.

A former sales representative for Ray Cook Golf, Reed brings more than 15 years of golf equipment experience to Alpha Golf. He has served as an assistant pro at Malibu Country Club and in management and sales positions for several notable golf club manufacturers, including Integra and Rawlings Golf.

“We’re excited to have Brian representing Alpha Golf,” Dr. Jim Yeh, chief engineer and president of Alpha Golf. “As a veteran golf equipment professional, Reed brings a wealth of experience to Alpha, and he understands the unique needs of retailers and distributors to bring Alpha Golf products to golfing consumers. With our new C830 and Version 2 titanium drivers, along with our existing line of premium golf clubs, we are positioned for significant growth, and I think Brian can introduce more golfers to the excitement that Alpha Golf has brought to the Long Drive Tour.”