Twenty two companies will sell their products at promotional prices at next month's Outdoor Retailer Summer Market show in Salt Lake City to raise money for the Conservation Alliance, a group of outdoor companies that has raised millions of dollars for conservation.
Companies hosting events at their booths are: Black Diamond; Briggs & Riley; Brooks; Camelbak; Canada Goose; Chaco; Columbia; Dansko; Eagle Creek; Grabber; Horny Toad; Jetboil; KEEN; Kelty; Mountain Khakis; Osprey; Ruff Wear; STM Bags; The North Face; and Timex. Click here for a detailed description of each promotion.
“We’re lucky to have so many committed member companies willing to offer their product to further support our efforts to protect wild places,” said John Sterling, Executive Director of The Conservation Alliance.
The Conservation Alliance will also benefit from the annual Montrail Wasatch Wobble, an early morning fun run on Thursday, August 5. Montrail will donate the $10 registration fees to the Alliance. Click here for details.
The fundraisers are just two of the events the Conservation Alliance has planned for the show. At 7:00 AM Wednesday, Aug. 4, Douglas Brinkley will deliver the Conservation Alliance's annual breakfast at the Marriott in Salt Lake City. A renowned historian, Brinkley's most recent book, Wilderness Warrior, details Theodore Roosevelt’s contributions to conservation in America. Brinkley is working on a new book about the Arctic National Wildlife Refuge. During his presentation, Brinkley will trace the arc of American conservation history from Roosevelt to the current effort to protect the Arctic Refuge.“We are so lucky to have Douglas Brinkley as our guest speaker,” said Sterling. “He has written the definitive history of Roosevelt’s contributions to conservation, and in the process, has explained that conservation is a core piece of America’s DNA.”
The Conservation Alliance is an organization of outdoor businesses whose collective contributions support grassroots environmental organizations and their efforts to protect wild places where outdoor enthusiasts recreate. Alliance funds have played a key role in protecting rivers, trails, wildlands and climbing areas.
Membership in the Alliance is open to companies representing all aspects of the outdoor industry, including manufacturers, retailers, publishers, mills and sales representatives. The result is a diverse group of businesses whose livelihood depends on protecting our natural environment.
Since its inception in 1989, the Alliance has contributed more than $8.3 million to grassroots environmental groups. Alliance funding has helped save over 49 million acres of wildlands; 28 dams have either been stopped or removed; and the group helped preserve access to more than 17,000 miles of waterways and several climbing areas.
For complete information on the Conservation Alliance, see www.conservationalliance.com.
