Two years after entering the U.S. market, Bergans of Norway’s has added staff and space at the Colorado headquarter of its U.S. subsidiary.

Bergans USA added 4,000 square feet at its facility in Longmont, CO to accommodate a new dealer showroom and more warehousing space needed to support growing sales of its technical backpacks, tents and outdoor clothing and Ally foldable kayaks and canoes. Bergans USA has also hired Ryan Pennock as customer service manager.

Pennock most recently managed stores in the Denver area for GoLite, a vertically integrated maker of outdoor gear based in Boulder, CO. Prior to GoLite, Pennock worked at Sierra Trading Post as a gear and product specialist.

As the Bergans brand continues to grow in North America, we continue to focus on servicing our dealer, customer, and reps in the best way possible, said Bergans USA VP of Sales and Marketing Keith Patterson.
Since its founding in 1908, Bergans of Norway has become one of Norway’s leading outdoor brands and is now expanding in Europe and North America.