Banana Republic announced a partnership with Jared Goff, a two-time NFL Pro Bowl selection and the fastest number one overall draft pick in the history of the league to advance to the Super Bowl.
As part of the new relationship, the star quarterback from the Los Angeles Rams will represent the men’s merchandise mix, appear in advertising creative, champion key product through public appearances, and engage with customers on social media and through activations.

“Banana Republic is a premier destination for modern menswear designed for a life with no boundaries,” says Banana Republic Chief Marketing Officer Mary Alderete. “Jared has become a fan of our pieces over the past year, so making this official was a natural next step. We’re excited to welcome him to the BR family and add his confident sense of style to our men’s playbook.”

The first Banana Republic campaign creative featuring Goff will drop in Summer 2019, timed to hit alongside key product releases, like new Core Temp suiting – suit separates engineered with 37.5® Technology, which keeps your body at the ideal core temperature in any weather or situation.

“I’m thrilled to be working with Banana Republic to continue building on their legacy of cool, performance-based menswear,” says professional quarterback Jared Goff. “It has been an awesome experience building an authentic relationship with the brand and can’t wait for everyone to see what we’ve been up to behind the scenes.”\

Other athletes endorsed by Banana Republic include Matt Ryan of the Atlanta Falcons, Didi Gregorius of the New York Yankees, C.J. McCollum of the Portland Trailblazers, and Kevin Love of the Cleveland Cavaliers.