November Sales Disappoint Outdoor Market

Thanksgiving week and Black Friday weekend were not as strong as many retailers had hoped this year, especially when looking at outdoor equipment, apparel and footwear. Outdoor and snow sports specialty retailers that spoke with The B.O.S.S. Report said t

Fenix to Acquire Brunton from Fiskars

Fiskars will divest its Brunton business to Fenix Outdoor AB of Sweden, the parent company of the Swedish brand, Fjällräven. Terms of the acquisition were not disclosed…

OIA: October Sales Surge as Cold Weather Kicks In

According to Outdoor industry Association, outdoor retail sales increased 15% in October versus the prior year month. Chain and Specialty stores were each up 12% for the month, while Internet sales were up 27%. Increases were driven by all four product

Bikes Belong Awards Fall Grants

Bikes Belong announced six fall grant awards in in Arkansas, California, Colorado, Pennsylvania, South Carolina, and Virginia. The grants, made possible by the Bikes Belong Employee Pro Purchase Program, leverage federal funding to help make communities b

REI Launches First TV Advertising Campaign

REI has launched two commercials in eight cities, marking its first foray into TV advertising. The 30-second commercials, filmed in British Columbia in partnership with BBDO Atlanta, are called “Tree” and “Fine Dining” and are estimated to reach 30 millio

Gander Mtn. Q3 Sales Rise 2.5%

Gander Mountain Company reported consolidated sales for the third quarter ended Oct. 31 were $276.6 million compared to consolidated sales of $269.9 million for the third quarter of fiscal 2008, a 2.5% increase…