The Rossignol Group announced the appointment of Thor Verdonk as Lange brand director.
Author: sportsoneauthor
Vibram And Powdr Announce Partnership
As a Powdr partner, stories about Vibram’s innovative technologies, including Vibram Megagrip and Vibram Arctic Grip, will be featured via on-site branding, resort activations, and exclusive programing for Powdr’s guests.
Crocs Debuts Drew Barrymore ♥ Crocs
The line, which includes special-edition footwear styles for women and children, was designed in partnership with Drew Barrymore, an ambassador for the brand’s “Come As You Are” campaign.
GoPro’s Q4 Earnings Miss Street’s Targets
GoPro reported fourth-quarter results that came in well short of Wall Street’s consensus target.
Deckers Brands Q3 Profits Soar Past Guidance
Deckers Brands sharply increased its guidance for its fiscal year after results for the third-quarter ended December 31 handily topped guidance. Ugg’s sales in the quarter rose 4.3 percent, Hoka’s revenues jumped 65.7 percent and Teva’s sales grew 33.4 percent.
Schuylkill Valley Sports Sets Leadership Change Team & Group Sales
Schuylkill Valley Sports promoted Ryan Bohl to director of team & group sales.
Stifel Lifts Fitbit From “Sell” To “Hold”
Stifel upgraded Fitbit from “Sell” to “Hold” while lowering its 12-month target price to $5.50 from $6.
Oppenheimer Upgrades Foot Locker
Oppenheimer upgraded Foot Locker to “Outperform” due to strong innovation arriving from Nike, ongoing momentum at Adidas and a pickup in mall traffic.
Academy Sports Faces Layoffs Again
Following a round of layoffs last summer, Academy Sports + Outdoors said it will be laying off approximately 140 corporate employees largely due to the outsourcing of certain IT functions at the retailer.
Hello Denver! (Take Two)
SGB reached out to a number of attendees of the inaugural Outdoor Retailer + Snow Show and heard largely positive feedback. Comments from Klean Kanteen, Vasque, Bogs, Pro-Tec, Massey Outfitters, OrthoLite, Croakies, Implus, Sweet Protection, Maine Outdoor Brands, Walls Outdoor Goods, Dare 2b, Craghopppers, Free Country, Kamik, MSR and Honey Stinger.
CAKE KALK … Lean, Mean, Silent Machine.
CAKE KALK E-Motorcycle was one of the coolest intros we saw last week at ORWM 2018.
Academy Sports + Outdoor to Undergo Corporate Layoffs
Academy Sports + Outdoors said it will be laying off approximately 140 non-customer facing positions largely due to the outsourcing of certain IT functions at the retailer.
Fresno’s Herb Bauer Sporting Goods to Close
Herb Bauer Sporting Goods in Fresno is closing after 68 years in business.
Search Ends for Quiksilver CEO Pierre Agnes
French authorities on Wednesday called off a two-day search and rescue operation for Pierre Agnes, the CEO of Boardriders Inc., after his boat was found empty, washed up on a beach in south-west France.
Unifi Names Vice President of Global Corporate Sustainability
Unifi Inc. announced the appointment of Eddie Ingle to vice president of global corporate sustainability, supply chain and general manager of Recycled Chip and Flake.
SGB Today
Active Lifestyle Market Product and Brand Marketing Stories from SGB PRO PR and SGB Premium PR Partners
Post your Product or Marketing News in the SGB PR Portal