NMMA Predicts Strong Demand For First-Time Boat Buyers This Summer

According to the National Marine Manufacturers Association (NMMA), the boating industry is booming with demand at an all-time high as Americans plan for a summer on the water. The outlook comes as the pandemic propelled interest in outdoor recreation activities including boating last year.

Giro Announces Marketing Hires

Giro Sport Design announced several key hires and promotions in a move to expand their brand and marketing team. Peter Nicholson joins as brand manager, Giro Bike while Eric Richter moves into a new role as Bell, Blackburn & Giro commercialization manager.

Big Agnes Hires Representation For Southwest

Big Agnes Inc. announced that Sespe Group would represent the brand in the Southwest, which includes Arizona, California, Hawaii, and Nevada, effective immediately. Based in California, the Sespe Group also represents Petzl, Scarpa, Cotopaxi, and Outdoor Research in the outdoor space. “The Southwest territory is a critical market for Big Agnes, with large population centers […]

Dearfoams Appoints President

Dearfoams announced Jocelyn Thornton as its new brand president. The hiring comes as Dearfoams, best known for its slippers, is moving into multi-category segments including home, sleepwear and socks, and is expanding within the comfort shoe category.

Eliel and Co. Appoints Senior Executives

Eliel and Co., parent company of advanced technical apparel brands Eliel Cycling and endurance brand, Wattie Ink., has hired a third key executive to round out its senior leadership team.

RYU Apparel Sets Goal To Reach $50M In Annual Revenues In 2025

In a mid-year update to shareholders and investors, Rob Blair, COO, RYU Apparel Inc., said the company had set a $50 million net revenue target by 2025. The Vancouver-baed athletic apparel brand intends to reach an operating ratio of more than 35 percent and more than $15 million in EBITDA.

May Retail Sales Continue At Near-Record Levels

Retail sales remained at elevated levels in May despite month-to-month fluctuations that masked near-record performance, the National Retail Federation said. Sporting goods stores were down 0.8 percent month-over-month seasonally adjusted but up 40.9 percent unadjusted year-over-year.

Saucony Releases Updated Endorphin Collection; Introduces New Endorphin Trail

Saucony announced that its Endorphin collection, with the addition of the new Endorphin Trail, is back. The latest iteration of the collection takes the brand’s signature Speedroll Technology off-road for the first time with the Endorphin Trail.  With a fine-tuned fit, enhanced heel support, and Saucony’s ultralight PwrRun PB cushioning, the collection offers secure, efficient […]