Author: ericsmith

Sneakerheads Fueling Potential $6 Billion Resale Market

Sneakerheads Fueling Potential $6 Billion Resale Market

Sneakerheads—consumers who covet and purchase many different sneakers and are constantly searching for the latest, limited-edition pair of kicks—should help the already lucrative sneaker resale market hit $6 billion by 2025, according to a recent study from Cowen. “Sneakers As An Alternative Asset Class” estimates that the sneaker resale market in North America is about $2 billion and rapidly growing. (Read More)

Rocky Brands Inc. Ramps Up Reinvestment After Strong Q1

Rocky Brands Inc. Ramps Up Reinvestment After Strong Q1

Marketing efforts clearly paid off for Rocky Brands Inc. in the first quarter, with the company reporting a 9.1 percent earnings increase on a 7.4 percent revenue gain, both of which beat Wall Street’s estimates. Now the company plans to double down on that strategy by reinvesting some of the profits from last quarter into a revamped and rejuvenated marketing strategy aimed at taking more share across end markets. (Read More)

REI Co-Op Leveraging Record Sales Year In Pledge To ‘Do More’

REI Co-Op Leveraging Record Sales Year In Pledge To ‘Do More’

For all the tumult REI Co-op faced earlier in 2019 due to the sudden resignation of CEO Jerry Stritzke, the company is clearly on solid ground after reporting that 2018 was its strongest sales year ever. Bolstered by record revenue and a firm understanding of changing customer demands, REI has big plans in 2019 as it recommits to the outdoors, reinforces its omnichannel strategy, and ramps up its rental and used gear programs. (Read More)

How Will Another C-Level Departure Impact Hibbett?

How Will Another C-Level Departure Impact Hibbett?

Hibbett Sports Inc.’s board of directors will need to form yet another search committee after the company announced Friday morning that Scott Bowman is resigning as CFO—the retailer’s second C-level departure in the last two weeks. On March 22, CEO Jeff Rosenthal announced he is retiring this year, so what impact, if any, will these exits have on the retailer? (Read More)

Slinger Bag Looks To Serve Up Tennis Disruption

Slinger Bag Looks To Serve Up Tennis Disruption

Israel-based startup Slinger Bag is out to disrupt the relatively small but lucrative tennis ball machine market with its new "launcher" of the same name. Bolstered by a massively successful Kickstarter campaign, the company has hired former Prince CEO Mike Ballardie and is now beginning production. Ballardie and CMO Juda Honickman spoke with SGB Media about the company's ambitious plans. (Read More)

Mammut North America Turns The Page

Mammut North America Turns The Page

Mammut North America in recent weeks named Kris Kuster as its managing director and opened a new office in Denver—strategic moves that should help the brand regain its footing after a shaky period. Kuster (left) and Chief Creative Officer Adrian Margelist spoke with SGB about what these changes mean and where Mammut goes from here. (Read More)

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