Author: Eric Smith

Beyond Product: Industry Trends, Brand Stories Take Center Stage At OR

Beyond Product: Industry Trends, Brand Stories Take Center Stage At OR

New product releases tend to garner most of the headlines at trade shows, but at Outdoor Retailer Summer Market, SGB’s editorial team also wanted to discover what’s happening with brands beyond the latest and greatest gear and apparel. Here are some of the stories and industry trends we found and hints of what's to come. (Read More)

Experience Counts … Demo Day Kicks Off Outdoor Retailer Summer Market

Experience Counts … Demo Day Kicks Off Outdoor Retailer Summer Market

Outdoor brands took to Denver’s Confluence and Commons parks Sunday afternoon to showcase some of their newest offerings for 2019 and give retailers a chance to paddle SUPs, pedal e-bikes and check out dozens of products from water bottles to energy bars to a stand-to-pee accessory for women. (Read More)

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