NFL quarterback for the Indianapolis Colts, Andrew Luck, has joined the Sports Advisory Board for MC10, a venture-backed Cambridge, MA company focusing on high-performance electronics.

The two-time Heisman finalist and 2012 No. 1 overall draft pick will join Colts teammate and NFL quarterback, Matt Hasselbeck, along with seven other accomplished athletes and experts, to develop innovative solutions that optimize athletic performance while minimizing the risk of injury.

”MC10 brings state-of-the-art monitoring technology to athletes of all ages and abilities, and that’s a mission I fully support,” noted Andrew Luck. “As a professional athlete, I have access to world-class performance monitoring equipment and a wealth of personal performance data, but most people don’t. This is precisely what MC10 is doing by creating affordable, second-skin sensors for every athlete, and I am excited to work with the company and its Sports Advisory Board to develop game changing technology solutions.”

MC10’s sports systems give athletes the enhanced sensing they need to get an advance warning before facing the risk of injury. Ultra-thin, skin-mounted sensors provide real-time, personalized biofeedback on hydration, heart rate, muscle activity, motion and other indicators of athletic performance. The company’s first commercial product, the CHECKLIGHT, is an impact indicator designed to measure significant impacts to the head in real-time during contact sports.

“MC10’s approach has always been to work side by side with experts to develop disruptive products that solve important problems and change the way we think about electronics and their interaction with the human body,” says MC10 CEO David Icke, who like Luck, is a proud Stanford alumnus. “Andrew is a perfect fit with MC10. Not only is he one of the best quarterbacks in the league, but he’s also an incredibly bright guy with a keen eye towards design. He wants to put his degree to work, and we’re excited to partner with him to bring the best innovations to athletes at every level.”

MC10 Sports Advisory Board members include:

Isaiah Kacyvenski, MC10 Director of Sports Segment and Sports Advisory Board Chair;
Matt Hasselbeck, three-time NFL Pro Bowl pick, quarterback for the Indianapolis Colts;
Grant Hill, retired seven-time NBA All-Star;
Matt Birk, retired seven-time NFL Pro Bowl pick;
Paul Rabil, professional lacrosse player with the Boston Canons of Major League Lacrosse and the Philadelphia Wings of the National Lacrosse League;
Angela Ruggiero, former Olympian and US Women’s National Ice Hockey Team defenseman;
John Thompson III, head coach of men’s basketball at Georgetown University;
Taylor Twellman, retired Major League Soccer MVP and fastest to score 100 goals; and,
Kristine Lilly, retired Women’s Professional Soccer and US Women’s National Soccer Team star player.
While Luck is currently focused on the Colts’ football season, he will soon begin convening with MC10 and the Sports Advisory Board as the company continues to grow its offerings in sports and fitness.

About MC10

MC10 extends human capabilities through virtually invisible and conformal electronics. The company reshapes rigid, high performance electronics into human compatible form factors that stretch, bend and twist seamlessly with our bodies and the natural world. MC10 is headquartered in Cambridge, MA. Visit MC10 online at www.mc10inc.com.