Amazon on Monday began offering Prime members 30-minutes early access to flash sales on Amazon.com and daily sales events at MyHabit.com, its membership-only fashion sales site that offers up to 60 percent off designer brands.
“Holiday shopping has become synonymous with deal shopping and this holiday, were adding new ways for customers to find special gifts for everyone on their list with savings throughout the season, said Greg Greeley, Vice President, Amazon Prime. With early access deals for Prime members, we are providing our most frequent shoppers with a first look at some of the best offers from Amazon and MyHabit this holiday, and all year.
Amazon Prime members will be able to access “Lightning Deals” 30-minute early via a “Prime Early Access Deal” link. Lightning Deals are limited time promotions running throughout the day on hand-picked items.
Prime members are also invited to shop MyHabit daily sales events early. MyHabit is a fashion and lifestyle destination offering up to 60 percent off designer brands and new discoveries for women, men, kids and home. Most events start daily at 9:00am PST and last 72 hours, or while merchandise lasts. Prime members will be able to access these deals starting at 8:30am PST. Membership on MyHabit is free and users can join today or sign in with their existing Amazon.com account information.
We know customers love discovering the variety of fashion and home brands available on MyHabit, and we are thrilled to offer Prime members a first look at our incredible selection at truly incredible prices, said Daren Hull, General Manager for MyHabit. This holiday, we are increasing the selection of daily sales events and Flash Finds, our best deals of the year, which feature unique brands and products that are rarely discounted.
On Tuesday, Amazon.com was advertising upcoming deals on Saucony trail runners, Skechers boots and soft-sided Coleman coolers featuring NFL team logos for 25 percent off. MyHabit was offering active wear from more than 20 brands, including Alo Sport, Columbia, Fila, Head, New Balance, Puma, Reebok, Umbro and Zuzuzen at 44 to 58 percent below full retail price.
