Adventure Medical Kits, has expanded its sales and marketing departments.
In sales, AMK has added two inside sales reps, Jonathan Greer and Kyle Peter.
Greer joins AMK from REI where he spent four years as a retail sales and training specialist at the retailers Concord, CA. location. While at REI, he helped refine corporate-wide sales training methods and coordinated outdoor marketing events, among other duties.
During his time there, Greer received the REI Employee Excellence award three consecutive years. Prior to REI, Greer worked as a Mountain Safety Supervisor at Northstars Mountain Safety Division, in Tahoe, CA., where he managed communications between mountain safety and ski patrol departments as well as employee training programs.
A graduate of Saint Marys College of California, Greer is also an avid cyclist, who competes regularly in races across the country. Most recently he completed the “24 Hours of Adrenalin” race in Laguna Seca, CA.
As AMKs Western regional inside sales rep, Greer will provide support to AMKs Western-based outside sales representatives and midsize retail accounts.
Equally entrenched in the outdoor industry, Kyle Peter arrives from Boulder-based GoLite, where he served as a customer service rep for the past two years. Peter was charged with managing key customer and retailer needs for GoLite in the West Lake, New England and Mid-Atlantic. A certified Wilderness First Responder, Peter is also a graduate of the National Outdoor Leadership School (NOLS) and the Wilderness Medicine Institute.
As Eastern Regional inside sales rep, Peter will provide support to AMKs East-coast external sales representatives and midsize retail accounts. Kyle is also an avid adventure racer, recently competing in the Primal Quest race in Bozeman, MT.
Rounding out the new additions to AMK sales is Sarah Tantillo, who was recently appointed to the post of sales coordinator. Tantillos work experience includes stints at GoLite, where she was a customer service rep, and at New Jersey-based Basecamp Adventure Outfitters, where she worked as both a buyer and assistant manager.
In her new position, Tantillo will head up the companys customer service department, providing support to AMK sales and serving as the departments liaison with AMK marketing and production.
A committed hiker and kayaker, Tantillo just returned from Norway where she spent time getting close to polar bears.
All three of the new hires will report directly to National Sales Manager Joe Sementilli, who will now focus primarily on managing AMKs national retail accounts and outside rep groups.
“Were extremely excited about the new additions to the AMK sales team and are confident that, in doubling our sales staff, we will be able to grow the company beyond the incredible heights it has already achieved,” says AMK President Chris Gubera.
Indeed, in the last two years, AMK has seen demand explode for its offering of innovative adventure gear, especially its survival line, which has doubled in sales in the last two years.
AMK is also adding to its marketing department, promoting Nate Offfenberg to product development manager and Jordan Hurder to product specialist.
Formerly AMKs purchasing manager, Offenberg was a key member of the team which developed last years S.O.L. Pak, which became the most successful launch in the companys history. In his new position, Offenberg will be responsible for managing products throughout their lifecycle, as well as identifying and implementing the most cost efficient manufacturing and sourcing means.
As AMKs new product specialist, Jordan Hurder, who joined the company a year ago from Bike-alog as a marketing project manager, will be responsible for maintaining product, component, and raw material specifications. Hurder will work with the product manager to write product specifications including detailed drawings to vendors for prototype development. Jordan will also continue to coordinate trade shows.
Both Hurder and Offenberg will report to AMK marketing director Frank Meyer.
